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FOR MORE CLASSES VISIT www.cgd218aid.com CGD 218 Week 1 Assignment Why is Visual Literacy Important CGD 218 Week 1 Journal The Evolution of Media CGD 218 Week 1 DQ 1 Using Visuals to Communicate CGD 218 Week 2 Assignment Final Project - Step Two – PowerPoint PPT presentation

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Title: CGD 218 AID The power of possibility/cgd218aiddotcom


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CGD 218 AID The power of possibility/cgd218aiddot
com
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CGD 218 AID The power of possibility
  • CGD 218 Entire Course
  • FOR MORE CLASSES VISIT
  • www.cgd218aid.com
  • CGD 218 Week 1 Assignment Why is Visual Literacy
    Important
  • CGD 218 Week 1 Journal The Evolution of Media
  • CGD 218 Week 1 DQ 1 Using Visuals to Communicate
  • CGD 218 Week 2 Assignment Final Project - Step
    Two
  • CGD 218 Week 2 DQ 1 Typography in Business
  • CGD 218 Week 2 DQ 2 Bauhaus Manifesto
  • CGD 218 Week 3 Assignment Using Photographs from
    the Web

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CGD 218 AID The power of possibility
  • CGD 218 Week 1 Assignment Why is Visual Literacy
    Important
  • FOR MORE CLASSES VISIT
  • www.cgd218aid.com
  • Why is Visual Literacy ImportantWatch Brian
    Kennedys TedTalk Brian Kennedy Visual Literacy
    and Why We Need It (http//www.youtube.com/watch?
    vOefLEpds5Is), and address the following
    questions
  • Compare and contrast Kennedys definition of
    visual literacy with the textbooks definition.

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CGD 218 AID The power of possibility
  • CGD 218 Week 1 DQ 1 Using Visuals to Communicate
  • FOR MORE CLASSES VISIT
  • www.cgd218aid.com
  • Using Visuals to Communicate
  • Regardless of where you work or what your career
    is, learning how to communicate effectively and
    professionally is important if you want to
    succeed. Further, learning how to successfully
    utilize visual media in your communication can
    dramatically enhance the effectiveness of your
    message.

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CGD 218 AID The power of possibility
  • CGD 218 Week 1 Journal The Evolution of Media
  • FOR MORE CLASSES VISIT
  • www.cgd218aid.com
  • The Evolution of MediaOver the past several
    decades, communication media have evolved
    significantly. In addition to communicating
    messages through books, newspapers, and
    magazines, we now have the ability to communicate
    through blogs, websites, and social media like
    Facebook, Twitter, and YouTube.

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CGD 218 AID The power of possibility
  • CGD 218 Week 2 Assignment Final Project - Step
    Two
  • FOR MORE CLASSES VISIT
  • www.cgd218aid.com
  • Final Project- Step TwoLast week, you discussed
    a possible message to communicate in your final
    project. For this assignment, you will develop an
    outline that clarifies your message and expands
    upon it, filling in any gaps that either your
    classmates identified in the discussion forum, or
    you identified over the past week.

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CGD 218 AID The power of possibility
  • CGD 218 Week 2 DQ 1 Typography in Business
  • FOR MORE CLASSES VISIT
  • www.cgd218aid.com
  • Oftentimes, we cant avoid using words to
    communicate messages. And sometimes, were even
    limited with the visuals we can include. So, how
    can we make our messages as clear and
    aesthetically pleasing as possible? Incorporating
    typography can assist us in this especially in
    the business setting. Take a look at the
    following documents and examine how strategic use
    of typography and white space has affected the
    second document.
  •  

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CGD 218 AID The power of possibility
  • CGD 218 Week 2 DQ 2 Bauhaus Manifesto
  • FOR MORE CLASSES VISIT
  • www.cgd218aid.com
  • Your textbook describes design in light of the
    Bauhaus manifesto.According to the Bauhaus
    Design History (http//designhistory.org/Bauhaus3.
    html), what was so new about the Bauhaus modern
    art school was its attempt to integrate the
    artist and the craftsman, to bridge the gap
    between art and industry. It goes on to explain
    that mass production was the god, and the
    machine aesthetic demanded reduction to
    essentials, an excision of the sentimental
    choices and visual distractions that cluttered
    human lives.

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CGD 218 AID The power of possibility
  • CGD 218 Week 3 Assignment Using Photographs from
    the Web
  • FOR MORE CLASSES VISIT
  • www.cgd218aid.com
  • Using Photographs from the WebToday more than
    ever, photographs and other visual media are at
    our fingertips. Whether its through Google
    Images or Flickr, we have endless visual media
    available for us to use. Or, do we?

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CGD 218 AID The power of possibility
  • CGD 218 Week 3 DQ 1 Photography and Composition
  • FOR MORE CLASSES VISIT
  • www.cgd218aid.com
  • Photography and Composition
  • When considering magazines like National
    Geographic, or social media like Pinterest, it
    becomes evident that photography plays an
    instrumental role in visual communication.
    However, creating an impactful photograph is not
    always easy.

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CGD 218 AID The power of possibility
  • CGD 218 Week 3 DQ 2 Motion Pictures
  • FOR MORE CLASSES VISIT
  • www.cgd218aid.com
  • Motion Pictures
  • Like photographs, motion pictures are a
    significant medium for visual communication.Watc
    h at least three of the documentary trailers,
    belowDocumentary Trailers
  • Food, Inc. (Trailer) (http//www.imdb.com/title/tt
    1286537/) Inside Job (Trailer)

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CGD 218 AID The power of possibility
  • CGD 218 Week 3 Journal Visual Communication Today
  • FOR MORE CLASSES VISIT
  • www.cgd218aid.com
  • Visual Communication TodayVisual communication
    is just about everywhere we look. Reflect on the
    visuals youve seen in your daily life over the
    past couple weeks, and the messages theyve
    communicated (e.g., TV commercials, billboards,
    magazine ads, web ads, websites, product
    packaging, photographs, etc.). Do any stand out
    in your mind? If so, why do you think they were
    so effective in getting your attention? Are there
    any trends you are noticing specifically in
    todays media?

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CGD 218 AID The power of possibility
  • CGD 218 Week 4 Assignment Final Project Step
    Three
  • FOR MORE CLASSES VISIT
  • www.cgd218aid.com
  • You should now have a strong outline for the
    message you plan to communicate in your final
    project, as well as a good idea of how you want
    to incorporate visuals. This week, locate at
    least five possible visuals that you might
    utilize for your final project (e.g.,
    photographs, drawings, video clips, screenshots,
    etc.), and add them to your existing project
    draft. Be sure to reference any visuals that you
    did not create. Then, 1-2 pages, explain why you
    selected the visuals you did, how they support
    your intended message, and what reaction or
    results you hope to gain from the use of these
    visuals.

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CGD 218 AID The power of possibility
  • CGD 218 Week 4 DQ 1 Brand Identity
  • FOR MORE CLASSES VISIT
  • www.cgd218aid.com
  • Brand Identity
  • As stated in your textbook, branding is equated
    with everything from creative strategy to
    logotype design. It is said to exist through
    sophisticated color palettes, product packaging
    and service trademarks. Some marketers insist
    that branding is corporate image. Others align it
    with cohesive marketing communications,
    positioning, slogans or taglines.

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CGD 218 AID The power of possibility
  • CGD 218 Week 4 DQ 2 Advertising
  • FOR MORE CLASSES VISIT
  • www.cgd218aid.com
  • Advertising
  • The textbook explains that, although
    counterintuitive, advertising should not focus on
    the product or service being sold, but should
    rather focus on the needs and desires of its
    target market. It quotes Michael Newman (2003)
    statingDont tell me about your manure, tell
    me about my flowers

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CGD 218 AID The power of possibility
  • CGD 218 Week 5 Assignment Final Project Using
    Visuals to Communicate a Message
  • FOR MORE CLASSES VISIT
  • www.cgd218aid.com
  • Final Project Using Visuals to Communicate a
    Message
  • Assignment Instructions Visual media can have
    significant impact on how effectively a message
    is communicated. Appropriate and strategic
    visuals can inspire the audience, lend clarity to
    a message, and, in general, say things that words
    alone cannot.

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CGD 218 AID The power of possibility
  • CGD 218 Week 5 DQ 1 Social Media
  • FOR MORE CLASSES VISIT
  • www.cgd218aid.com
  • Social Media
  • Social media can have a significant impact on a
    companys success (both positive and negative).
    What are the pros of social media, and how do you
    think they can be harnessed to promote effective
    communication? What are the cons, and how do you
    think they can be avoided, to prevent a
    communication disaster? Identify one example that
    illustrates effective use of social media, and
    one example that illustrates ineffective use of
    social media.

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CGD 218 AID The power of possibility
  • CGD 218 Week 5 DQ 2 Reflecting on Visual Literacy
    in Business
  • FOR MORE CLASSES VISIT
  • www.cgd218aid.com
  • Reflecting on Visual Literacy in Business
  • Review the concepts weve covered in the past few
    weeks of this course, and list five take-aways.
    Explain why the five take-aways are relevant to
    you. Then, describe at least one concept that is
    either still unclear to you, or one youd like to
    explore further.

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CGD 218 AID The power of possibility
  • CGD 218 Week 5 Journal Packaging Visual
    Communication
  • FOR MORE CLASSES VISIT
  • www.cgd218aid.com
  • Packaging Visual CommunicationOver the past few
    weeks, youve worked to put together a
    communication piece through the use of visuals.
    Describe the steps you took to get to your
    finished communication product, and explain how
    these steps were helpful. Finally, describe how
    failing to put as much effort into the
    preparation stage could be detrimental to the
    ultimate communication of your message, and
    describe how this concept can be applied to the
    messages you communicate in your work
    environment.

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CGD 218 AID The power of possibility/cgd218aiddot
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