Title: CGD 218 AID The power of possibility/cgd218aiddotcom
1CGD 218 AID The power of possibility/cgd218aiddot
com
2CGD 218 AID The power of possibility
- CGD 218 Entire Course
- FOR MORE CLASSES VISIT
- www.cgd218aid.com
- CGD 218 Week 1 Assignment Why is Visual Literacy
Important - CGD 218 Week 1 Journal The Evolution of Media
- CGD 218 Week 1 DQ 1 Using Visuals to Communicate
- CGD 218 Week 2 Assignment Final Project - Step
Two - CGD 218 Week 2 DQ 1 Typography in Business
- CGD 218 Week 2 DQ 2 Bauhaus Manifesto
- CGD 218 Week 3 Assignment Using Photographs from
the Web -
3CGD 218 AID The power of possibility
- CGD 218 Week 1 Assignment Why is Visual Literacy
Important - FOR MORE CLASSES VISIT
- www.cgd218aid.com
- Why is Visual Literacy ImportantWatch Brian
Kennedys TedTalk Brian Kennedy Visual Literacy
and Why We Need It (http//www.youtube.com/watch?
vOefLEpds5Is), and address the following
questions - Compare and contrast Kennedys definition of
visual literacy with the textbooks definition. -
4CGD 218 AID The power of possibility
- CGD 218 Week 1 DQ 1 Using Visuals to Communicate
- FOR MORE CLASSES VISIT
- www.cgd218aid.com
- Using Visuals to Communicate
- Regardless of where you work or what your career
is, learning how to communicate effectively and
professionally is important if you want to
succeed. Further, learning how to successfully
utilize visual media in your communication can
dramatically enhance the effectiveness of your
message.
5CGD 218 AID The power of possibility
- CGD 218 Week 1 Journal The Evolution of Media
- FOR MORE CLASSES VISIT
- www.cgd218aid.com
- The Evolution of MediaOver the past several
decades, communication media have evolved
significantly. In addition to communicating
messages through books, newspapers, and
magazines, we now have the ability to communicate
through blogs, websites, and social media like
Facebook, Twitter, and YouTube.
6CGD 218 AID The power of possibility
- CGD 218 Week 2 Assignment Final Project - Step
Two - FOR MORE CLASSES VISIT
- www.cgd218aid.com
- Final Project- Step TwoLast week, you discussed
a possible message to communicate in your final
project. For this assignment, you will develop an
outline that clarifies your message and expands
upon it, filling in any gaps that either your
classmates identified in the discussion forum, or
you identified over the past week.
7CGD 218 AID The power of possibility
- CGD 218 Week 2 DQ 1 Typography in Business
- FOR MORE CLASSES VISIT
- www.cgd218aid.com
- Oftentimes, we cant avoid using words to
communicate messages. And sometimes, were even
limited with the visuals we can include. So, how
can we make our messages as clear and
aesthetically pleasing as possible? Incorporating
typography can assist us in this especially in
the business setting. Take a look at the
following documents and examine how strategic use
of typography and white space has affected the
second document. -
8CGD 218 AID The power of possibility
- CGD 218 Week 2 DQ 2 Bauhaus Manifesto
- FOR MORE CLASSES VISIT
- www.cgd218aid.com
- Your textbook describes design in light of the
Bauhaus manifesto.According to the Bauhaus
Design History (http//designhistory.org/Bauhaus3.
html), what was so new about the Bauhaus modern
art school was its attempt to integrate the
artist and the craftsman, to bridge the gap
between art and industry. It goes on to explain
that mass production was the god, and the
machine aesthetic demanded reduction to
essentials, an excision of the sentimental
choices and visual distractions that cluttered
human lives.
9CGD 218 AID The power of possibility
- CGD 218 Week 3 Assignment Using Photographs from
the Web - FOR MORE CLASSES VISIT
- www.cgd218aid.com
- Using Photographs from the WebToday more than
ever, photographs and other visual media are at
our fingertips. Whether its through Google
Images or Flickr, we have endless visual media
available for us to use. Or, do we?
10CGD 218 AID The power of possibility
- CGD 218 Week 3 DQ 1 Photography and Composition
- FOR MORE CLASSES VISIT
- www.cgd218aid.com
- Photography and Composition
- When considering magazines like National
Geographic, or social media like Pinterest, it
becomes evident that photography plays an
instrumental role in visual communication.
However, creating an impactful photograph is not
always easy.
11CGD 218 AID The power of possibility
- CGD 218 Week 3 DQ 2 Motion Pictures
- FOR MORE CLASSES VISIT
- www.cgd218aid.com
- Motion Pictures
- Like photographs, motion pictures are a
significant medium for visual communication.Watc
h at least three of the documentary trailers,
belowDocumentary Trailers - Food, Inc. (Trailer) (http//www.imdb.com/title/tt
1286537/) Inside Job (Trailer)
12CGD 218 AID The power of possibility
- CGD 218 Week 3 Journal Visual Communication Today
- FOR MORE CLASSES VISIT
- www.cgd218aid.com
- Visual Communication TodayVisual communication
is just about everywhere we look. Reflect on the
visuals youve seen in your daily life over the
past couple weeks, and the messages theyve
communicated (e.g., TV commercials, billboards,
magazine ads, web ads, websites, product
packaging, photographs, etc.). Do any stand out
in your mind? If so, why do you think they were
so effective in getting your attention? Are there
any trends you are noticing specifically in
todays media?
13CGD 218 AID The power of possibility
- CGD 218 Week 4 Assignment Final Project Step
Three - FOR MORE CLASSES VISIT
- www.cgd218aid.com
- You should now have a strong outline for the
message you plan to communicate in your final
project, as well as a good idea of how you want
to incorporate visuals. This week, locate at
least five possible visuals that you might
utilize for your final project (e.g.,
photographs, drawings, video clips, screenshots,
etc.), and add them to your existing project
draft. Be sure to reference any visuals that you
did not create. Then, 1-2 pages, explain why you
selected the visuals you did, how they support
your intended message, and what reaction or
results you hope to gain from the use of these
visuals.
14CGD 218 AID The power of possibility
- CGD 218 Week 4 DQ 1 Brand Identity
- FOR MORE CLASSES VISIT
- www.cgd218aid.com
- Brand Identity
- As stated in your textbook, branding is equated
with everything from creative strategy to
logotype design. It is said to exist through
sophisticated color palettes, product packaging
and service trademarks. Some marketers insist
that branding is corporate image. Others align it
with cohesive marketing communications,
positioning, slogans or taglines.
15CGD 218 AID The power of possibility
- CGD 218 Week 4 DQ 2 Advertising
- FOR MORE CLASSES VISIT
- www.cgd218aid.com
- Advertising
- The textbook explains that, although
counterintuitive, advertising should not focus on
the product or service being sold, but should
rather focus on the needs and desires of its
target market. It quotes Michael Newman (2003)
statingDont tell me about your manure, tell
me about my flowers
16CGD 218 AID The power of possibility
- CGD 218 Week 5 Assignment Final Project Using
Visuals to Communicate a Message - FOR MORE CLASSES VISIT
- www.cgd218aid.com
- Final Project Using Visuals to Communicate a
Message - Assignment Instructions Visual media can have
significant impact on how effectively a message
is communicated. Appropriate and strategic
visuals can inspire the audience, lend clarity to
a message, and, in general, say things that words
alone cannot.
17CGD 218 AID The power of possibility
- CGD 218 Week 5 DQ 1 Social Media
- FOR MORE CLASSES VISIT
- www.cgd218aid.com
- Social Media
- Social media can have a significant impact on a
companys success (both positive and negative).
What are the pros of social media, and how do you
think they can be harnessed to promote effective
communication? What are the cons, and how do you
think they can be avoided, to prevent a
communication disaster? Identify one example that
illustrates effective use of social media, and
one example that illustrates ineffective use of
social media.
18CGD 218 AID The power of possibility
- CGD 218 Week 5 DQ 2 Reflecting on Visual Literacy
in Business - FOR MORE CLASSES VISIT
- www.cgd218aid.com
- Reflecting on Visual Literacy in Business
- Review the concepts weve covered in the past few
weeks of this course, and list five take-aways.
Explain why the five take-aways are relevant to
you. Then, describe at least one concept that is
either still unclear to you, or one youd like to
explore further.
19CGD 218 AID The power of possibility
- CGD 218 Week 5 Journal Packaging Visual
Communication - FOR MORE CLASSES VISIT
- www.cgd218aid.com
- Packaging Visual CommunicationOver the past few
weeks, youve worked to put together a
communication piece through the use of visuals.
Describe the steps you took to get to your
finished communication product, and explain how
these steps were helpful. Finally, describe how
failing to put as much effort into the
preparation stage could be detrimental to the
ultimate communication of your message, and
describe how this concept can be applied to the
messages you communicate in your work
environment.
20CGD 218 AID The power of possibility/cgd218aiddot
com