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CGD 218 PAPERS course is a grassroots open education project with a model for lifelong learning. – PowerPoint PPT presentation

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Title: CGD 218 PAPERS Inspiring Minds/cgd218papers.com


1
CGD 218 PAPERS Inspiring
Minds/cgd218papers.com
2
CGD 218 PAPERS Inspiring
Minds
  • CGD 218 Entire Course
  • For more course tutorials visit
  • www.cgd218papers.com
  • CGD 218 Week 1 Assignment Why is Visual Literacy
    Important
  • CGD 218 Week 1 Journal The Evolution of Media
  • CGD 218 Week 1 DQ 1 Using Visuals to Communicate
  • CGD 218 Week 2 Assignment Final Project - Step
    Two

3
CGD 218 PAPERS Inspiring
Minds
  • CGD 218 Week 1 Assignment Why is Visual Literacy
    Important
  • For more course tutorials visit
  • www.cgd218papers.com
  • Why is Visual Literacy Important
  • Watch Brian Kennedys TedTalk Brian Kennedy
    Visual Literacy and Why We Need It
    (http//www.youtube.com/watch?vOefLEpds5Is), and
    address the following questions

4
CGD 218 PAPERS Inspiring
Minds
  • CGD 218 Week 1 DQ 1 Using Visuals to Communicate
  • For more course tutorials visit
  • www.cgd218papers.com
  • Using Visuals to Communicate
  • Regardless of where you work or what your career
    is, learning how to communicate effectively and
    professionally is important if you want to
    succeed. Further, learning how to successfully
    utilize visual media in your communication can
    dramatically enhance the effectiveness of your
    message.

5
CGD 218 PAPERS Inspiring
Minds
  • CGD 218 Week 1 Journal The Evolution of Media
  • For more course tutorials visit
  • www.cgd218papers.com
  • The Evolution of Media
  • Over the past several decades, communication
    media have evolved significantly. In addition to
    communicating messages through books, newspapers,
    and magazines, we now have the ability to
    communicate through blogs, websites, and social
    media like Facebook, Twitter, and YouTube.

6
CGD 218 PAPERS Inspiring
Minds
  • CGD 218 Week 2 Assignment Final Project - Step
    Two
  • For more course tutorials visit
  • www.cgd218papers.com
  • Final Project- Step Two
  • Last week, you discussed a possible message to
    communicate in your final project. For this
    assignment, you will develop an outline that
    clarifies your message and expands upon it,
    filling in any gaps that either your classmates
    identified in the discussion forum, or you
    identified over the past week.

7
CGD 218 PAPERS Inspiring
Minds
  • CGD 218 Week 2 DQ 1 Typography in Business
  • For more course tutorials visit
  • www.cgd218papers.com
  • Oftentimes, we cant avoid using words to
    communicate messages. And sometimes, were even
    limited with the visuals we can include. So, how
    can we make our messages as clear and
    aesthetically pleasing as possible? Incorporating
    typography can assist us in this

8
CGD 218 PAPERS Inspiring
Minds
  • CGD 218 Week 2 DQ 2 Bauhaus Manifesto
  • For more course tutorials visit
  • www.cgd218papers.com
  • Your textbook describes design in light of the
    Bauhaus manifesto.
  • According to the Bauhaus Design History
    (http//designhistory.org/Bauhaus3.html), what
    was so new about the Bauhaus modern art school
    was its attempt to integrate the artist and the
    craftsman, to bridge the gap between art and
    industry.

9
CGD 218 PAPERS Inspiring
Minds
  • CGD 218 Week 3 Assignment Using Photographs from
    the Web
  • For more course tutorials visit
  • www.cgd218papers.com
  • Using Photographs from the Web
  • Today more than ever, photographs and other
    visual media are at our fingertips. Whether its
    through Google Images or Flickr, we have endless
    visual media available for us to use. Or, do we?

10
CGD 218 PAPERS Inspiring
Minds
  • CGD 218 Week 3 DQ 1 Photography and Composition
  • For more course tutorials visit
  • www.cgd218papers.com
  • Photography and Composition
  • When considering magazines like National
    Geographic, or social media like Pinterest, it
    becomes evident that photography plays an
    instrumental role in visual communication.
    However, creating an impactful photograph is not
    always easy.

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CGD 218 PAPERS Inspiring
Minds
  • CGD 218 Week 3 DQ 2 Motion Pictures
  • For more course tutorials visit
  • www.cgd218papers.com
  • Motion Pictures
  • Like photographs, motion pictures are a
    significant medium for visual communication.
  • Watch at least three of the documentary trailers,
    below
  • Documentary Trailers

12
CGD 218 PAPERS Inspiring
Minds
  • CGD 218 Week 3 Journal Visual Communication Today
  • For more course tutorials visit
  • www.cgd218papers.com
  •  
  • Visual Communication Today
  • Visual communication is just about everywhere we
    look. Reflect on the visuals youve seen in your
    daily life over the past couple weeks, and the
    messages theyve communicated (e.g., TV
    commercials, billboards, magazine ads, web ads,
    websites, product packaging, photographs, etc.).

13
CGD 218 PAPERS Inspiring
Minds
  • CGD 218 Week 4 Assignment Final Project Step
    Three
  • For more course tutorials visit
  • www.cgd218papers.com
  • Final Project- Step Three
  • You should now have a strong outline for the
    message you plan to communicate in your final
    project, as well as a good idea of how you want
    to incorporate visuals. This week, locate at
    least five possible visuals that you might
    utilize for your final project (e.g.,
    photographs, drawings, video clips, screenshots,
    etc.),

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CGD 218 PAPERS Inspiring
Minds
  • CGD 218 Week 4 DQ 1 Brand Identity
  • For more course tutorials visit
  • www.cgd218papers.com
  • Brand Identity
  • As stated in your textbook, branding is equated
    with everything from creative strategy to
    logotype design. It is said to exist through
    sophisticated color palettes, product packaging
    and service trademarks. Some marketers insist
    that branding is corporate image. Others align it
    with cohesive marketing communications,
    positioning, slogans or taglines.

15
CGD 218 PAPERS Inspiring
Minds
  • CGD 218 Week 4 DQ 2 Advertising
  • For more course tutorials visit
  • www.cgd218papers.com
  • The textbook explains that, although
    counterintuitive, advertising should not focus on
    the product or service being sold, but should
    rather focus on the needs and desires of its
    target market. It quotes Michael Newman (2003)
    stating

16
CGD 218 PAPERS Inspiring
Minds
  • CGD 218 Week 5 Assignment Final Project Using
    Visuals to Communicate a Message
  • For more course tutorials visit
  • www.cgd218papers.com
  • Final Project Using Visuals to Communicate a
    Message
  • Assignment Instructions Visual media can have
    significant impact on how effectively a message
    is communicated. Appropriate and strategic
    visuals can inspire the audience, lend clarity to
    a message, and, in general, say things that words
    alone cannot.

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CGD 218 PAPERS Inspiring
Minds
  • CGD 218 Week 5 DQ 1 Social Media
  • For more course tutorials visit
  • www.cgd218papers.com
  • Social Media
  • Social media can have a significant impact on a
    companys success (both positive and negative).
    What are the pros of social media, and how do you
    think they can be harnessed to promote effective
    communication? What are the cons, and how do you
    think they can be avoided, to prevent a
    communication disaster?

18
CGD 218 PAPERS Inspiring
Minds
  • CGD 218 Week 5 DQ 2 Reflecting on Visual Literacy
    in Business
  • For more course tutorials visit
  • www.cgd218papers.com
  • Reflecting on Visual Literacy in Business
  • Review the concepts weve covered in the past few
    weeks of this course, and list five take-aways.
    Explain why the five take-aways are relevant to
    you. Then, describe at least one concept that is
    either still unclear to you, or one youd like to
    explore further.

19
CGD 218 PAPERS Inspiring
Minds
  • CGD 218 Week 5 Journal Packaging Visual
    Communication
  • For more course tutorials visit
  • www.cgd218papers.com
  • Packaging Visual Communication
  • Over the past few weeks, youve worked to put
    together a communication piece through the use of
    visuals. Describe the steps you took to get to
    your finished communication product, and explain
    how these steps were helpful.

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CGD 218 PAPERS Inspiring
Minds
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