How to Use Pay Per Click in Small Business? - PowerPoint PPT Presentation

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How to Use Pay Per Click in Small Business?

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In the world of internet marketing PPC plays a crucial role to advertise a product or business. Here you will learn how to run a successful PPC campaign for a business. – PowerPoint PPT presentation

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Title: How to Use Pay Per Click in Small Business?


1
How to Use Pay Per Click in a Small Business?
How to Use Pay Per Click Marketing In a Small
Business?
Presented ByIndian SEO Comapny
2
Introduction
  • Pay-Per-Click is a model of internet marketing,
    which is popularly known as PPC.
  • In this process advertisers pay the publishers
    of their ads for every click of the ads on their
    websites.
  • This type of advertisement requires certain
    investment.
  • It is one of the cost effective form of
    advertisement compared to the other forms.
  • But to run a PPC campaign you need a experienced
    Pay per click advertising agency

3
In pay per click marketing, advertisers bid on
keywords in Google or other search engine. These
keywords depend on the target audience of the
advertiser. They choose the keywords that are
relevant to their business and are more likely to
be entered into by audiences when they use the
search engines for their queries.
4
Benfits of Using Pay-Per-Click for Advertisement
There are many benefits of using PPC campaign.
The four unique benefits of a PPC campaign are
1. It helps to advertise to the whole of the
online community. 2. PPC advertising is a cost
effective for businesses of different sizes. 3.
It helps you to engage prospective customer at
the right time 4. It also helps to adjust
campaigns to changes in market demands and trends.
5
Steps to Use Pay Per Click in a Business.
PPC is the most effective way to advertise small
business. But there are certain steps to get
effective result from PPC campaign. These steps
include 1. Advertise. 2. Click Marketing. 3.
Online Marketing. 4. PPC Marketing. 5.
Promotion.
6
Contact Us
Indian SEO Company Y8, Block - EP, Sector
V Salt Lake, Kolkata - 700091, INDIA Ph 91 33
4020 0838 Fax 91 33 4020 0856 Email
info_at_indian-seo-company.com
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