Newspaper and Magazines GMB Report 2016-characteristics

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The Business Research Company
Newspaper and Magazines Global Market Briefing
2016
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Newspaper and MagazinesGlobal Market Briefing
Characteristics

• The publishing industry comprises establishments
  mainly engaged in producing publications
  including magazines, newspapers and directories.
  The publishing industry produces material in
  printed or digital format.
• There are two categories of publishers in the
  publishing industry
• Periodical Publishers
• Newspaper Publishers

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Key Trends in the Newspaper and Magazines Global
Market Briefing

• Changing Business Model In recent years
  circulation revenues are increasing steadily
  compared to advertising revenues. According to a
  report by PWC, circulation revenues are
  increasing and they are expected to overtake
  advertising revenues starting from 2016 and are
  expected to continue throughout the forecast
  period. It is also observed that companies that
  are more dependent on advertisement revenues are
  affected due to technological shifts than those
  that are more inclined towards circulation
  revenues.

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Newspaper and Magazines Global Market Briefing -
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  across a multinational company.
• Clients are able to input on the design of the
  report and highlight points of special interest.

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