The Ever Expanding World of Live Video Streaming Services PowerPoint PPT Presentation

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Title: The Ever Expanding World of Live Video Streaming Services


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The Ever Expanding World of Live Video Streaming
Services
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  • I'm not afraid to admit that I've spent my fair
    share of time sitting in front of my computer
    recently intensely watching live coverage through
    my live video streaming services.

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  • During the recent Olympic games I spent at least
    three hours a day in front of my computer
    watching hockey, curling and skiing action (don't
    hate, once you get into curling your hooked) live
    through the internet. This does not count the
    highlights I watched through the websites video
    sections.

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  • I've also become a big fan of watching live
    concert footage online. The ATT Blue Room
    website has become a big force in the online
    concert world with full weekend coverage of such
    coveted music festivals as the Coachella Music
    Arts Festival, Lollapalooza and The Bonarroo
    Festival. With their live streaming you can now
    see your favorite bands from the comfort of your
    own living room (and without having to spend 10
    on a beer).

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  • One of my favorite live video events in recent
    months, though, has been the live coverage of the
    Grammy Awards on Grammy in early February.
    Through the website for the first time you could
    watch live coverage of the winners being
    announced in the 80 categories that don't get
    coverage on the performance-heavy live television
    broadcast.

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  • It might sound weird to watch the winners of the
    Best Engineered Album getting announced, but I
    found it pretty interesting. Also, because most
    of the big Grammy Award categories usually end up
    being won by artists who I either don't listen to
    or completely loathe, this is an opportunity to
    watch artists that I actually like win awards.

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  • With the internet becoming as common as cable TV
    is most American homes, networks have begun to
    put just as much effort in their online
    broadcasts as they do on their television side.
    The last couple of years have seen CBS put every
    single one of the NCAA basketball tournament
    games live online so that fans can watch games
    from work or out of market. Since studies have
    shown that productivity at American businesses
    goes down nearly 50 during these tournament days
    it seems that this strategy is working.

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  • Networks have also begun putting their shows on
    demand streaming from their websites just hours
    after their original airtime. The fact that
    networks load their streaming shows with
    commercials online (and no, you can't
    fast-forward through them) means extra revenue
    and extra exposure for the show.

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