Title: Health and Beauty retailing in China: Ken Research
1Impressive Growth of Health and Beauty Retailing
in China Ken Research
2The report titled HEALTH AND BEAUTY RETAILING IN
CHINA-MARKET SUMMARY FORECASTS highlights
market dynamics of beauty products in China. It
discusses present and future outlook of the
market in line with players performance. The
retail market in China for health and beauty
products reached CNY398 billion in 2015 and is
expected to reach CNY620 billion by
2020.Expanding young and middle class population
is boosting the sales in health and beauty
sector. With the upturn in Chinese economic
condition, cosmetic industry in China has
witnessed a rapid growth. China has huge consumer
base in cosmetics markets, ranks second after
the U.S.
3Factors boosting retail sales of health and
beauty products
4- The industry is very lucrative from the business
point of view and its an undoubtedly an
optimistic point of investment in China. Forecast
about the industry is promising profits in the
near future. Chinese consumers are very
particular about the products they buy. They not
only compare the prices of the products but also
look for the health and safety aspects of the
product.Major driver for increasing demand for
cosmetics products is the growth in disposable
income of the households and expansion in young
and middle class population. Young generation is
inclining towards aping of western culture and
their aspiration for better lifestyle is forcing
them to spend more on health and beauty products. - Distribution of beauty products plays an
important role in the growth of the industry and
high retail sales. Supermarkets and hypermarkets
are the biggest contributors in offline retail
sales. In todays world, purchasing habits of the
consumers are changing as they are moving towards
online purchase which is more convenient and
comfortable to them.
5- All the major brands are doing ecommerce business
and are meeting their target sales. Online
shopping and online spending on health and beauty
products accounts for 6.1 of the total retail
sales in the segment in 2015. - Sales of eye make-up products recorded
significant growth in recent years. Retails sales
of Anti-aging products are increasing as it helps
consumers stay youthful. Also, the sales for
Cosmeceuticals such as spot lightening cream,
acne treatment lotion and acne ointment is
increasing. These cosmeceuticals contains natural
ingredients such as aloe Vera and vitamins.There
is also an increase in the sale of male cosmetics
product. Now retail sales in males cosmetics
market is growing at a faster rate than female
cosmetics market. - We can conclude from the above column bar diagram
that retail sales of health and beauty products
in china is increasing rapidly since 2009 and
this is expected to increase in the near future.
There are various leading to high retail sales
such as high disposable income, young and middle
class population.
6To know more on coverage, click on the link
below https//www.kenresearch.com/consumer-produ
cts-and-retail/cosmetics-and-personal-care/health-
beauty-retailing/29901-95.html Related
Reports https//www.kenresearch.com/consumer-prod
ucts-and-retail/cosmetics-and-personal-care/health
-beauty-retailing-australia-the-market/2544-95.htm
l https//www.kenresearch.com/consumer-products-a
nd-retail/cosmetics-and-personal-care/consumer-mar
ket-insights-skincare-japan/11178-95.html Contact
Ken Research Ankur Gupta, Head Marketing
Communications query_at_kenresearch.com 91-124-42302
04
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