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www.uophelp.com Week 1 Discussions To participate in the following discussions, go to this week's Discussion link in the left navigation. Business and Strategic Planning The business plan of a healthcare organization describes the purpose of the HCO and lends structure to its organizational goals. – PowerPoint PPT presentation

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Title: MHA 626 Reading feeds the Imagination/Uophelpdotcom


1
MHA 626 Reading feeds the Imagination/Uophelp.com
  • For more course tutorials visit
  • www.uophelp.com

2
MHA 626 Reading feeds the Imagination/Uophelp.com
  • MHA 626 Week 1 Discussion 1 Business and
    Strategic Planning
  • For more course tutorials visit
  • www.uophelp.com
  •  
  •  
  • Week 1
  • Discussions
  • To participate in the following discussions, go
    to this week's Discussion link in the left
    navigation.
  • Business and Strategic Planning

3
MHA 626 Reading feeds the Imagination/Uophelp.com
  • MHA 626 Week 1 Discussion 2 Strategic Planning
    and Marketing
  • For more course tutorials visit
  • www.uophelp.com
  •  
  •  
  • Strategic Planning and Marketing
  •  
  • Figure 1.1 in the course text illustrates how
    various functional plans for a healthcare
    organization support the overall strategic plan.
  •  

4
MHA 626 Reading feeds the Imagination/Uophelp.com
  • MHA 626 Week 1 Individual Assignment Vision,
    Mission, and Values Statements (Banner Health
    Organization)
  • For more course tutorials visit
  • www.uophelp.com
  •  
  •  
  • Assignment
  • To complete the following assignment, go to this
    week's Assignment link in the left navigation.
  • Vision, Mission, and Values Statements

5
MHA 626 Reading feeds the Imagination/Uophelp.com
  • MHA 626 Week 1 Individual Assignment Vision,
    Mission, and Values Statements (Department of
    Defense military medicine)
  • For more course tutorials visit
  • www.uophelp.com
  •  
  •  
  • Assignment
  • To complete the following assignment, go to this
    week's Assignment link in the left navigation.
  • Vision, Mission, and Values Statements

6
MHA 626 Reading feeds the Imagination/Uophelp.com
  • MHA 626 Week 2 Assignment SWOT Analysis (Banner
    Health Organization)
  • For more course tutorials visit
  • www.uophelp.com
  •  
  •  
  • Assignment
  • To complete the following assignment, go to this
    week's Assignment link in the left navigation.
  • SWOT Analysis

7
MHA 626 Reading feeds the Imagination/Uophelp.com
  • MHA 626 Week 2 Assignment SWOT Analysis
    (Department of Defense military medicine)
  • For more course tutorials visit
  • www.uophelp.com
  •  
  •  
  • Assignment
  • To complete the following assignment, go to this
    week's Assignment link in the left navigation.
  • SWOT Analysis

8
MHA 626 Reading feeds the Imagination/Uophelp.com
  • MHA 626 Week 2 Discussion 1 Patient-Centered
    Marketing
  • For more course tutorials visit
  • www.uophelp.com
  •  
  •  
  • Patient-Centered Marketing

9
MHA 626 Reading feeds the Imagination/Uophelp.com
  • MHA 626 Week 2 Discussion 2 Selecting Marketing
    Strategies
  • For more course tutorials visit
  • www.uophelp.com
  •  
  •  
  • Selecting Marketing Strategies
  •  
  • This discussion will allow you to create content
    for your Final Project regarding the use of an
    appropriate marketing strategy. Marketing
    strategies provide direction for marketing
    efforts that support the goals of the strategic
    plan. As described in Chapter 7, there are three
    basic marketing strategies
  • Undifferentiated Strategy
  • Focus Market Strategy

10
MHA 626 Reading feeds the Imagination/Uophelp.com
  • QNT 351 Week 1 DQ 4
  • For more course tutorials visit
  • www.uophelp.com
  • How would you define a variable? What is the
    difference between a dependent and independent
    variable? Do you think both variables are used in
    every research? Explain why or why not. Provide
    examples.

11
MHA 626 Reading feeds the Imagination/Uophelp.com
  • MHA 626 Week 3 Assignment The Importance of
    Marketable Objectives (Banner Health
    Organization)
  • For more course tutorials visit
  • www.uophelp.com
  •  
  •  
  • Assignment
  • To complete the following assignment, go to this
    week's Assignment link in the left navigation.
  • The Importance of Marketable Objectives

12
MHA 626 Reading feeds the Imagination/Uophelp.com
  • MHA 626 Week 3 Assignment The Importance of
    Marketable Objectives (Department of Defense
    military medicine)
  • For more course tutorials visit
  • www.uophelp.com
  •  
  •  
  • Assignment
  • To complete the following assignment, go to this
    week's Assignment link in the left navigation.
  • The Importance of Marketable Objectives

13
MHA 626 Reading feeds the Imagination/Uophelp.com
  • MHA 626 Week 3 Discussion 1 Internal and External
    Environmental Analyses
  • For more course tutorials visit
  • www.uophelp.com
  •  
  • Internal and External Environmental Analyses
  •  
  • For this discussion, you will examine information
    and data from the SWOT analysis you conducted in
    Week Two and learn how that information and data
    can be applied to the Environmental Analysis
    section of your marketing plan for the Final
    Project. To prepare for this discussion, read
    Chapter 5 of the course text. It is also
    recommended that you review Chapter 4, which was
    read last week.

14
MHA 626 Reading feeds the Imagination/Uophelp.com
  • MHA 626 Week 3 Discussion 2 Examining Market
    Research Strategies
  • For more course tutorials visit
  • www.uophelp.com
  •  
  •  
  • Examining Market Research Strategies

15
MHA 626 Reading feeds the Imagination/Uophelp.com
  • MHA 626 Week 4 Assignment Database Marketing
    (Banner Health Organization)
  • For more course tutorials visit
  • www.uophelp.com
  •  
  •  
  • Assignment
  • To complete the following assignment, go to this
    week's Assignment link in the left navigation.
  • Database Marketing

16
MHA 626 Reading feeds the Imagination/Uophelp.com
  • MHA 626 Week 4 Assignment Database Marketing
    (Department of Defense military medicine)
  • For more course tutorials visit
  • www.uophelp.com
  •  
  •  
  • AssignmentTo complete the following assignment,
    go to this week's Assignment link in the left
    navigation.
  • Database Marketing

17
MHA 626 Reading feeds the Imagination/Uophelp.com
  • MHA 626 Week 4 Discussion 1 Marketing
    Opportunities and Strategies
  • For more course tutorials visit
  • www.uophelp.com
  •  
  •  
  • Marketing Opportunities and Strategies

18
MHA 626 Reading feeds the Imagination/Uophelp.com
  • MHA 626 Week 5 Discussion 1 Planning and Control
    Measures
  • For more course tutorials visit
  • www.uophelp.com
  •  
  •  
  • Planning and Control Measures
  •  

19
MHA 626 Reading feeds the Imagination/Uophelp.com
  • MHA 626 Week 5 Discussion 2 Implementation of
    Performance Evaluation
  • For more course tutorials visit
  • www.uophelp.com
  •  
  •  
  • Implementation of Performance Evaluation

20
MHA 626 Reading feeds the Imagination/Uophelp.com
  • MHA 626 Week 6 Discussion 1 Ethical and Legal
    Issues Surrounding Social Media and Marketing
  • For more course tutorials visit
  • www.uophelp.com
  •  
  •  
  • Ethical and Legal Issues Surrounding Social Media
    and Marketing

21
MHA 626 Reading feeds the Imagination/Uophelp.com
  • MHA 626 Week 6 Final Paper Marketing Plan (Banner
    Health Organization)
  • For more course tutorials visit
  • www.uophelp.com
  •  
  •  
  • Marketing PlanTo prepare for this assignment,
    read this weeks required article by Firshein
    (1996). For your Final Project, you will compile
    the work you have completed throughout the course
    to develop a 10- to 15-page marketing plan that
    supports the goals of a strategic plan for a
    real-world healthcare organization, incorporating
    instructor and peer feedback as appropriate.

22
MHA 626 Reading feeds the Imagination/Uophelp.com
  • MHA 626 Week 6 Final Paper Marketing Plan
    (Department of Defense military medicine)
  • For more course tutorials visit
  • www.uophelp.com
  •  
  •  
  • Marketing PlanTo prepare for this assignment,
    read this weeks required article by Firshein
    (1996). For your Final Project, you will compile
    the work you have completed throughout the course
    to develop a 10- to 15-page marketing plan that
    supports the goals of a strategic plan for a
    real-world healthcare organization, incorporating
    instructor and peer feedback as appropriate. The
    Marketing Plan must contain the following
    sections

23
MHA 626 Reading feeds the Imagination/Uophelp.com
  • For more course tutorials visit
  • www.uophelp.com
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