7 Key Aspects That Shows Google Analytics' Importance in SEO PowerPoint PPT Presentation

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Title: 7 Key Aspects That Shows Google Analytics' Importance in SEO


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7 Key Aspects That Shows Google Analytics
Importance in SEO
Presented By Indian SEO Company
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Introduction
Google Analytics is a free tool that we are using
to track information about the visitors. That
means, we can easily track visitor's detail
report through analytics. Suppose, one Visitor
land on our website and what task they performed
on our website. So, It is the most important tool
at present scenario. Most of the SEO companies
are using these tools.
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1. Measure overall organic traffic over time
Actually, most of the company will likely judging
two things, that is traffic and conversions. We
can easily track major website's organic traffic
through Google analytics. Actually, there are
lots of medium like organic, paid, social are
present in this tool and we can easily track
traffic from our required medium.
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2. Segment organic search traffic by landing page
The Landing page is the particular page where a
visitor land and perform several tasks. We can
easily find traffic from a particular landing
page. Which landing page gets a high traffic and
which landing page get a low traffic that we can
easily track.
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3. Use multi-channel funnels to get conversion
Funnel is the step by step representation of the
traffic. If we can set a funnel, then we can
easily find that from which page user drops out
and then find the solution, why the visitor drop
out this page. So, Funnel setup is most important
for the conversion.
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4. Segment organic search traffic by demographics
You can easily search traffic by demographics.
Actually, every website has a different target
market. So, we get a traffic different place. So,
google analytics can easily find search data from
the particular region. This data is most
important for website performance.
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5. Use dashboards to surface the most important
metrics
We can easily set our important metrics on google
analytics dashboards. So, we can find our
required data from this dashboard. So, this
dashboard is most important.
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6. Paid and organic search reports in AdWords
You can easily measuring paid and organic search
results from AdWords account and the Google
webmaster tools to help that which keyword is the
best keywords. This report helps that which
keywords will you use for paid and organic
campaign.
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7. Use Google Trends
We can easily find related keywords trend through
google trends. Suppose we are finalizing one
keyword and check this keyword in google trends
that this keyword current people's are searching
or not. So, it is most important to check current
keywords trends.
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Contact Us
Indian SEO Company
Y8, Block - EP, Sector V Salt Lake, Kolkata -
700091, India Ph 91 33 4020 0838 Fax 91 33
4020 0856 Email info_at_indian-seo-company.com Webs
ite http//www.indian-seo-company.com
Thank You
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