Improve Your Ranking with SEO

1

Aarav Infotech India Pvt. Ltd.
Creating Castles on the WEB
WEB SEO SMO PPC
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Improve Your Ranking with SEO
www.aaravinfotech.com
SEO Services Digital Marketing Local SEO
Services
3
Improve Your Ranking with SEO

www.aaravinfotech.com
SEO Services Digital Marketing Local SEO
Services
4
Importance of Websites and Internet in todays
market

60 of internet users trust a company having
website /web presence
www.aaravinfotech.com
SEO Services Digital Marketing Local SEO
Services
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Every business is having millions of customers
world wide.
Every business can target the customers all over
the world.
www.aaravinfotech.com
SEO Services Digital Marketing Local SEO
Services
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Business can introduce products and services
easily all over the world.
There are thousands and hundreds of businesses
which are going online everyday
Products
But question is how your business get noticed on
internet?
Services
How you increase the customers from your newly
launched website!
And the Answer is SEO
www.aaravinfotech.com
SEO Services Digital Marketing Local SEO
Services
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Importance Of SEO

SEO plays an important role in research
and buying. Its like a prospect magnet,
attracting potential buyers to your website
through critical and relevant keywords and
phrases ranked high in search engines where
searchers are already looking for information
about them.
Its about being where your customers are, and
directing them towards solutions you offer
them.
SEO
Your website is the first point of contact with
your audience online. It can generate leads,
qualify prospects and attract potential new
customers, partners or investors.
www.aaravinfotech.com
SEO Services Digital Marketing Local SEO
Services
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OUR RESEARCH FOR IMPORTANCE OF SEO
Day by day online users are increasing in number.
You can see customer engagement on Mobile,
desktop and tablets
Home
On the go (bus)
In-Store
Workplace
Restaurant / Bar
Hotel/ Motel
Airport
53
51
41
33
33
25
20
SMARTPHONE
76
16
15
24
12
11
18
LAPTOP / TABLET
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SEO Services Digital Marketing Local SEO
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OUR RESEARCH FOR IMPORTANCE OF SEO

• You will reach your targeted audience only by
  showing your presence on top results. It is
  only possible by Search engine optimization

www.aaravinfotech.com
SEO Services Digital Marketing Local SEO
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SEO IMPORTANCE FOR VISIBILITY AND BRANDING
When people search for your products and
services, you obviously want to appear as high in
the search engine rankings as possible, but the
reasons for this are more than just because you
want them to click through to your website
www.aaravinfotech.com
SEO Services Digital Marketing Local SEO
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QUESTIONS IN EVERY BUISNESS MENS MIND

• How our business get noticed?
• How to get more leads?
• How to increase traffic?
• Answer is by SEO

www.aaravinfotech.com
SEO Services Digital Marketing Local SEO
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QUESTIONS

What is SEO ?

• The process of improving web pages so they rank
  higher in search engines for your targeted
  keywords.

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SEO Services Digital Marketing Local SEO
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FACTORS EFFECTING SEO

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SEO Services Digital Marketing Local SEO
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On-Page Optimization
On-page optimization refers to all measures that
can be taken directly within the website in order
to improve its position in the search rankings
ON-PAGE SEO
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SEO Services Digital Marketing Local SEO
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ON-PAGE OPTIMIZATION COMPONENTS

• Title Tag / Meta Tag Optimization
• Existing Content Optimization
• Page Speed Optimization
• URL Optimization
• Site Navigation Analysis
• Schema Markup Implementation
• W3C Validation
• Heading (Hx) Tags Optimization
• HTML Code Cleanup Optimization
• Internal link structuring optimization
• Image Optimization
• Robots.txt Creation/Optimization
• HTML XML Sitemap
• Google Webmaster Tools Setup
• Google Analytics Setup Integration

www.aaravinfotech.com
SEO Services Digital Marketing Local SEO
Services
16

OFF-PAGE OPTIMIZATION COMPONENTS
Off page optimization refers to techniques that
can be used to improve the ranking of a web site
in the search engine results page (SERPs).
OFF-PAGE SEO
www.aaravinfotech.com
SEO Services Digital Marketing Local SEO
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OFF-PAGE OPTIMIZATION COMPONENTS

• Local Directory Submission
• Directory Submission
• Article submission
• Press release
• Keyword research
• Social Bookmarking
• Classified Listings
• Image Promotion Submission
• Review Listing
• Google My Business Setup Verification
• Listings in Online Yellow Pages
• Document sharing

www.aaravinfotech.com
SEO Services Digital Marketing Local SEO
Services
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SEO IS IMPORTANT FOR EVERY WEBSITE
To sum it up, Search engine optimization or SEO
is a way to optimize your web site so that search
engines will understand it better and give you
higher rankings. It is important since a good SEO
approach can drive more traffic to your web site,
blog or on-line store and gain more customers,
make sales and fulfill your business purpose.
www.aaravinfotech.com
SEO Services Digital Marketing Local SEO
Services
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ADVANTAGES OF SEARCH ENGINE OPTIMIZATION
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SEO Services Digital Marketing Local SEO
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Lets Talk
Aarav Infotech India Pvt. Ltd.
110, Millennium Plaza, Sakinaka, Andheri (E),
Mumbai - 400072, MH, India.
91 (022) 2859 4142
sales_at_aaravinfotech.com
91 7208 798 257
www.aaravinfotech.com
We are social
aaravinfotech
44 203 318 79013
www.aaravinfotech.com
SEO Services Digital Marketing Local SEO
Services
21

Just Wanna Say
Thank You
ANJU GIGOO
www.aaravinfotech.com
SEO Services Digital Marketing Local SEO
Services