East Europe Iced/Rtd Tea Drinks Consumption Volume and Growth Forecast To 2021 - Ken Research

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ICED/RTD TEA DRINKS CONSUMPTION VOLUME AND GROWTH
FORECAST TO 2021-EAST EUROPE
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Landscape of Eastern European Iced/RTD Tea
Drinks Market
Huge popularity due to association with health
and wellness trend leading consumers to shift
from traditional carbonates.
Leading players include Lipton (Unilever),
Arizona (Ferolito, Vultaggio) and Nestea
(Nestle).
Increasing numbers of unsweetened, organic, and
diet variants have been observed.
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The Future of Iced/RTD Tea Drinks in Eastern
Europe

• Iced/RTD tea drinks are making a strong foray
  into Eastern Europe.
• The industry is expected to make rapid expansion
  as consumers switch towards healthier beverages.
• The traditional peach and lemon flavors of
  iced/RTD tea drinks are currently the top choices
  amongst Eastern Europeans.
• Future forecasts suggest trends will shift
  towards herbal and organic Iced/RTD tea drinks.

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Key Factors Driving High Consumption of Iced/RTD
Tea Drinks in Eastern Europe
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Key Macroeconomic Factors Driving High
Consumption of Iced/RTD Tea Drinks in Eastern
Europe
Strong Real Incomes
Increasing Employment
Cautiously increasing Interest Rates
Lack of Inflationary pressures
Data confirm that regional GDP growth accelerated
in Q4 2015, rising from 3.4 in Q3 2015 to 3.6
over the same period of the previous year. 
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SWOT Analysis

• WEAKNESSES
• Still on its way to
• recovery after
• the Global
• Financial Crisis

• OPPORTUNITIES
• Ease of doing business rank is improving

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Scope of the Report

• Detailed overview of the Iced/RTD tea drinks
  market in Eastern Europe.
• Key insights into the operating environment for
  the Iced/RTD drinks market in Eastern Europe.
• Historic and forecast consumption values for
  Iced/RTD Tea Drinks covering 2010-2014 2015
  provisional data and forecasts for 2016- 2021.
• Historic and forecast market value by product
  category across the Iced/RTD drinks industry for
  the period 2010 through to 2021.
• Considering the macroeconomic scenario and its
  population composition, this segment undeniably
  promises well anchored, structured and
  withstanding growth prospects till 2020.

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• To know ore on the coverage, click on the link
  below
• https//www.kenresearch.com/food-beverage-and-toba
  cco/non-alcoholic-beverages/icedrtd-tea-drinks-con
  sumption/32027-11.html
• Related Reports
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• Ankur Gupta, Head Marketing Communications, Ken
  Research
• Email id query_at_kenresearch.com
• Phone No 91-124-4230204

Contact Information
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