Title: MKT 575 Course Extraordinary Success/ tutorialrank.com
1MKT 575 Course Extraordinary Success
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2MKT 575 Course Extraordinary Success
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- MKT 575 Entire Course (UOP)
- MKT 575 Week 1 Assignment Identify the Macro
Environment (UOP)
- MKT 575 Week 1 DQs
- MKT 575 Week 1 Assignment Identify the Macro
Environment - MKT 575 Week 2 Assignment Marketing Plan
Evaluation - MKT 575 Week 3 Reflection
- MKT 575 Week 3 Assignment Case Study
- MKT 575 Week 4 DQs
- MKT 575 Week 4 Assignment Case Study
- MKT 575 Week 5 Assignment Keurig Case Study
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- Consider a company with which you are familiar.
Review its corporate website.Write a 350- to
700-word paper in which you discuss how these
align with the current issues facing
organizations from a macro-environment
standpoint. Identify the companys mission,
goals, and marketing goals. Are the companys
vision, mission goals, and marketing goals
adequate or lagging based on todays
environmental issues? Consider the following
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- MKT 575 Week 2 Assignment Marketing Plan
Evaluation (UOP)
- How do vision, mission, and goals differ? How do
each of these relate to the development of a
marketing strategy?Discuss the factors involved
in reviewing the competition. Should you remain
industry-focused or should you remain
product-focused? Why? Use an example in your
discussion.
- Faculty will assign a case study from the
textbook for your Learning Team. Your team will
function as a consultant to the company you
choose to review. Your goal as a consultant is to
evaluate the companys current marketing plan and
recommend changes.
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- MKT 575 Week 3 Assignment Case Study (UOP)
- MKT 575 Week 3 Reflection (UOP)
- Review Case 2.1 Pfizer, Inc., or Case 2.2 IKEA in
Cases for Part 2 of Strategic MarketingWrite a
1,050- to 1,400-word paper to summarize your
analyses of the case. Address the following in
your paperDescribe the target marketDiscuss the
positioning strategy. How effective is it?
- Discuss innovation and new-product strategies,
customer relationships and strategic alliances,
and branding strategies. Your discussion should
include the topics you are comfortable with, any
topics you struggled with, and how the weekly
topics relate to application in your
field.Prepare a 350- to 1,050-word paper
detailing the findings of your discussion
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MKT 575 Week 4 Assignment Case Study (UOP)
For this assignment, choose from the following
optionsOption 1 Analysis PaperRead the
instructions in the University of Phoenix
Material Marketing Plan Evaluation and
Recommendation Case Study Part 2 Target Market
and Positioning Strategy Analysis located on the
student website and select one option to complete
the assignment
- Discuss the decisions necessary to developing a
distribution strategy. What are the major types
of channels? Provide an example of each type of
channel.How are channel strategies evaluated?
Why would channel strategies need adjustment?
Provide examples -
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- MKT 575 Week 5 Assignment Keurig Case Study (UOP)
- Review the Case 6-7 Keurig Inc. in Cases for
Part Six of Strategic Marketing.Write a 1,400-
to 2,100-word paper in which you complete the
followingDiscuss the appropriateness of
distribution and channel strategies used for
consumer sales.Review the pricing strategies for
consumer sales. Are these strategies appropriate
in todays market? How would you change them?
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