Digital Marketing Training

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Internet Marketing

• Best social Internet marketing

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What is Internet Marketing ?

• Internet Marketing is the best online products or
  services over the internet. Internet Marketing or
  Online Marketing refers to advertising and
  marketing efforts that use the web and email to
  drive direct sales via e-commerce.
• Internet Marketing is the process of promoting a
  business. Its broad scope includes email
  marketing.
• Internet Marketing is important because it aligns
  with the way consumers make purchasing decisions.

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Why Internet Marketing is Important ?

• The Internet has the power to connect millions of
  people from around the world. It also has the
  capabilities to bring your business to millions
  of your target market worldwide.
• The effectiveness of your campaign can be easily
  measured using web analytics and
  cost-volume-profit analysis tools. However, it
  requires you to learn the many facts of Internet
  marketing so that youll know whether your
  efforts are giving the return on investment that
  you want for your business.
• It is less expensive because we are spending a
  lot of money on advertising like Billboards etc.
  But with Internet Marketing, You may spend less
  amount of money and higher returns on your
  investment.

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Areas of Internet Marketing

• Web Marketing includes e-commerce websites,
  affiliate website, promotional or informative
  websites, online advertising on search engines,
  and organic search engine results via search
  engine optimization (SEO)
• Email Marketing involves both advertising and
  promotional marketing efforts via email messages
  to current and prospective customers.
• Social Media Marketing involves both advertising
  and marketing efforts via social networking sites
  like Facebook, Twitter, You Tube and Digg.

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Types of Internet Marketing

• Search Engine Optimization (SEO)
• Pay Per Click (PPC)
• Video Marketing
• Blogging
• Content Marketing
• Network Marketing
• Affiliate Marketing

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