Rethinking customer experience

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Rethinking customer experience
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1 Report Highlights

• 41 of all marketers have adopted video as a
  strategic marketing initiative.

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2 Report Highlights

• Delight does not pay We have all heard the
  stories of extraordinary customer service. Agents
  go the extra mile to solve a problem, exceed
  expectations and get a wow response.

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3 Report Highlights

• Think of the companies that you enjoy doing
  business with. Great customer experience is easy.

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4 Report Highlights

• Cutting customer effort Many contact centers have
  built their operations around the idea of choice
  and convenience for the customer.

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5Foundation for low customer effort .

• customers want fast access to well-trained,
  knowledgeable agents. The agent should be aware
  of any self-service effort expended prior to the
  switch to assisted service.

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Leveraging technology for better customer
experience.

• let customers use the channel of their choice.
  Make sure every channel you support meets
  customer expectations. Allow customers to switch
  channels without starting again from scratch.

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For more information on this do check the link
here http//customer-experience-management.ciorev
iew.com/whitepaper/rethinking-customer-experience-
wid-510.html