Title: Increase Your Web Banner Conversion Through Interaction (1)
1Banner Guru Quality Forever USA
aCOPYRIGHT 2016 - BANNER GURU. ALL RIGHTS
RESERVED.
1
Increasing web banner Conversion through
interaction.
Banner.Guru.com
2Banner Guru
Increasing web banner e?ectiveness. Interaction
COPYRIGHT 2016 - BANNER GURU. ALL RIGHTS
RESERVED.
1994 The ?rst Web Banner.
Lets Know Some History about Banner Ads.
3Banner Guru
Increasing web banner e?ectiveness. Interaction
COPYRIGHT 2016 - BANNER GURU. ALL RIGHTS
RESERVED.
4 4 . 0 0 Click-through Rate.
DONT YOU THINK THAT CTR IS IMPORTANT TO
Grow YOUR B U S I N E S S
4Banner Guru
Increasing web banner e?ectiveness. Interaction
COPYRIGHT 2016 - BANNER GURU. ALL RIGHTS
RESERVED.
00.06
US 2.80 Cost per thousand impressions
(CPM) US 4.67 Cost per Click
(CPC) US 9.92 Cost per Click after bounce
rate (CPC/BR)
Bounce rate global average of 47
See the Chart very carefully how its become so
special through Banner Ad design and Increase
CTR and earn more and more money to your pocket.
5Banner Guru
Increasing web banner e?ectiveness. Interaction
COPYRIGHT 2016 - BANNER GURU. ALL RIGHTS
RESERVED.
00.06
Think Deeply what Indicates the Arrow.Is it the
impression that you are looking for???
US 2.80 Cost per thousand impressions
(CPM) US 4.67 Cost per Click (CPC)
Thats quite expensive US 9.92 Cost per Click
after bounce rate (CPC/BR)
Bounce rate global average of 47
6Banner Guru
Increasing web banner e?ectiveness. Interaction
COPYRIGHT 2016 - BANNER GURU. ALL RIGHTS
RESERVED.
Banner Ad Design
00.60
ON
US 2.80 Cost per thousand impressions
(CPM) US 0.47 Cost per Click
(CPC) US 0.99 Cost per Click after bounce
rate (CPC/BR)
ON
OFF
Bounce rate global average of 47
7Banner Guru
Increasing web banner e?ectiveness. Interaction
COPYRIGHT 2016 - BANNER GURU. ALL RIGHTS
RESERVED.
How Might we Increase CTR?
?
Most display banners are engaged with passively
because they are trying to be print ads.
0 TO Become1000 CTR JUST FOLLOW SOME SECRET TIPS
8Banner Guru
Increasing web banner e?ectiveness. Interaction
COPYRIGHT 2016 - BANNER GURU. ALL RIGHTS
RESERVED.
Banner Design
Netherlands Ministry of Defence, Quali?ed / Not
Quali?ed Campaign View interactive banners at
Banner Ad Design
9Banner Guru
Increasing web banner e?ectiveness. Interaction
COPYRIGHT 2016 - BANNER GURU. ALL
RIGHTSRESERVED.
McDonalds, Learn it at McDonalds Campaign View
interactive banners at Banner-guru.com
10Banner Guru
Increasing web banner e?ectiveness. Interaction
COPYRIGHT 2016 - BANNER GURU. ALL RIGHTS
RESERVED.
Final Results
0.39 4.17
0.06
11Banner Guru
Contact.
2015 Maximum Employment Marketing Group. All
rights reserved. 19
Dan Fish Creative Director, Hong Kong
Ed Barzilaij CEO and co-founder
dan.?sh_at_maximum.com
ed.barzilaij_at_maximum.com
852 9464 4166
852 6742 0848
12 2015 Maximum Employment Marketing Group. All
rights reserved. 20
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