Title: Social Media Marketing Strategies
1Social Media Marketing Strategies
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27 steps in creating a winning social media
Strategy
Social media is still a wonderful place for
brands to have a little fun, but it also has a
real and measurable impact on a business bottom
line. Thus, social media can no longer live it
must be work in tandem with the rest of your
business strategy.
3 Ensure social goals solve challenges
- Low Website Traffic
- Decreasing Customer Retention
- Poor Customer Service
- Weak Brand Awareness
4Extend efforts throughout your organization
- Sales
- Customer Service
- Human Resources
- Research and Development
- Marketing
5Focus on network that add value
- YouTube
- Twitter
- InstaGram
- LinkedIn
- Stumble upon
- Facebook
6Create Engaging content
- Videos
- Guides
- Info Graphics
7Identify business opportunities through social
media
- Brand Mentions
- Competitor Info
- Industry Terms
8Engage instead of ignore
- Shockingly, our social study shows that 5 in 6
messages on social requiring response are not
answered by brands.
9Track, improve and market your efforts
- Use a Tool to Track Success
- Build on Success
- Share Your Success
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