Fashionothon with brand management - PowerPoint PPT Presentation

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Fashionothon with brand management

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1. Brand Management with Fashionothon By Fashionothon 2. What is a brand? Fashionothon Fashionothon brand is a name, term, sign, symbol, design or a combination of the above to identify the goods or service of a seller and differentiate it from the rest of the competitors 3. Fashionothon Intangible attributes- Fashionothon Tangible attributes -Fashionothon brand comprises of 4. Fashionothon Functional benefits- Fashionothon Attributes - Fashionothon Labelling - Fashionothon Packaging - Fashionothon Product -Fashionothon Tangibles Eg. Fashionothon 5. Fashionothon Image- Fashionothon Culture - Fashionothon Values - Fashionothon Emotional benefits - Fashionothon Quality -Fashionothon Intangibles Eg. Fashionothon – PowerPoint PPT presentation

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Provided by: fashionothon.com

Category: Fashion & Beauty

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Title: Fashionothon with brand management

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