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Title: MKT 438 TUTOR Anywhere Start Here/mkt438tutor.com


1
MKT 438 TUTOR Anywhere Start Here/mkt438tutor.com
2
VCT 320 Empower and Inspiring/vct320mart.com
VCT 320 Empower and Inspiring/vct320mart.com
MKT 438 TUTOR Anywhere Start Here/mkt438tutor.com
MKT 438 Entire Course And Final Guide FOR MORE
CLASSES VISIT www.mkt438tutor.com   MKT 438
Entire Course And Final Guide
3
VCT 320 Empower and Inspiring/vct320mart.com
VCT 320 Empower and Inspiring/vct320mart.com
MKT 438 TUTOR Anywhere Start Here/mkt438tutor.com
MKT 438 Entire Course FOR MORE CLASSES VISIT
www.mkt438tutor.com   MKT 438 Week 1 Individual
Assignment Defining Public Relation Paper MKT 438
Week 1 DQ 1 MKT 438 Week 1 DQ 2 MKT 438 Week 1 DQ
3 MKT 438 Week 2 Team Assignment Public Relations
Campaign Overview Paper MKT 438 Week 2 DQ 1 MKT
438 Week 2 DQ 2 MKT 438 Week 2 DQ 3
4
VCT 320 Empower and Inspiring/vct320mart.com
VCT 320 Empower and Inspiring/vct320mart.com
MKT 438 TUTOR Anywhere Start Here/mkt438tutor.com
MKT 438 Final Exam Guide FOR MORE CLASSES VISIT
www.mkt438tutor.com   Complete the Final
Examination. 1. The objective of public
relations is to sell 2. The R-A-C-E
approach to defining public relations includes
the following components
5
VCT 320 Empower and Inspiring/vct320mart.com
VCT 320 Empower and Inspiring/vct320mart.com
MKT 438 TUTOR Anywhere Start Here/mkt438tutor.com
MKT 438 Week 1 DQ 1 FOR MORE CLASSES VISIT
www.mkt438tutor.com   Should a company be
concerned with public opinion? Why or why not?
6
VCT 320 Empower and Inspiring/vct320mart.com
VCT 320 Empower and Inspiring/vct320mart.com
MKT 438 TUTOR Anywhere Start Here/mkt438tutor.com
MKT 438 Week 1 DQ 2 FOR MORE CLASSES VISIT
www.mkt438tutor.com   Which PR communication
tool do you feel is the most effective? Why?
7
VCT 320 Empower and Inspiring/vct320mart.com
VCT 320 Empower and Inspiring/vct320mart.com
MKT 438 TUTOR Anywhere Start Here/mkt438tutor.com
MKT 438 Week 1 DQ 3 FOR MORE CLASSES VISIT
www.mkt438tutor.com   What role does PR play in
your organization? Explain your answer.
8
VCT 320 Empower and Inspiring/vct320mart.com
VCT 320 Empower and Inspiring/vct320mart.com
MKT 438 TUTOR Anywhere Start Here/mkt438tutor.com
MKT 438 Week 1 Individual Assignment Defining
Public Relation Paper (2 Papers) FOR MORE CLASSES
VISIT www.mkt438tutor.com   This Tutorial
contains 2 Papers Resources University
Library, Internet Write a 700- to 1,050-word
paper in which you define PR. Include in your
paper Explain your personal definition of PR and
definitions from three different sources, such as
the Public Relations Society of America,
textbooks, and so forth.
9
VCT 320 Empower and Inspiring/vct320mart.com
VCT 320 Empower and Inspiring/vct320mart.com
MKT 438 TUTOR Anywhere Start Here/mkt438tutor.com
MKT 438 Week 2 DQ 1 FOR MORE CLASSES VISIT
www.mkt438tutor.com   What are some positive and
negative aspects of publicity?
10
VCT 320 Empower and Inspiring/vct320mart.com
VCT 320 Empower and Inspiring/vct320mart.com
MKT 438 TUTOR Anywhere Start Here/mkt438tutor.com
MKT 438 Week 2 DQ 2 FOR MORE CLASSES VISIT
www.mkt438tutor.com   At what stage of the PR
campaign should evaluation occur? Explain your
answer. What are three types of evaluation
techniques used in PR? What are examples of each?

11
VCT 320 Empower and Inspiring/vct320mart.com
VCT 320 Empower and Inspiring/vct320mart.com
MKT 438 TUTOR Anywhere Start Here/mkt438tutor.com
MKT 438 Week 2 DQ 3 FOR MORE CLASSES VISIT
www.mkt438tutor.com   How would PR research
impact a PR team? Give an example.
12
VCT 320 Empower and Inspiring/vct320mart.com
VCT 320 Empower and Inspiring/vct320mart.com
MKT 438 TUTOR Anywhere Start Here/mkt438tutor.com
MKT 438 Week 2 Individual Assignment Public
Relations Case Study (BP) (2 Papers) FOR MORE
CLASSES VISIT www.mkt438tutor.com   This
Tutorial contains 2 Papers MKT 438 WEEK 2
Public Relations Case Study MKT 438 WEEK 2 Public
Relations Case Study Resource The Practice of
Public Relations textbook, University Library,
Internet After reading the case study BPs Loose
Lips Sink Credibility Ship (Chapter 1), please
answer the following questions in a Word
document.
13
VCT 320 Empower and Inspiring/vct320mart.com
VCT 320 Empower and Inspiring/vct320mart.com
MKT 438 TUTOR Anywhere Start Here/mkt438tutor.com
MKT 438 Week 2 Team Assignment Part I Public
Relations Campaign (Delta Airlines) FOR MORE
CLASSES VISIT www.mkt438tutor.com   Part I
Public Relations Campaign MKT 438 WEEK
2 Resources The Practice of Public Relations
textbook, University Library, Internet. Select a
PR scenario from the following list
14
VCT 320 Empower and Inspiring/vct320mart.com
VCT 320 Empower and Inspiring/vct320mart.com
MKT 438 TUTOR Anywhere Start Here/mkt438tutor.com
MKT 438 Week 3 DQ 1 FOR MORE CLASSES VISIT
www.mkt438tutor.com   What PR tools are critical
in building long-term relationships an
organization's publics? What are the advantages
and disadvantages of these tools?
15
VCT 320 Empower and Inspiring/vct320mart.com
VCT 320 Empower and Inspiring/vct320mart.com
MKT 438 TUTOR Anywhere Start Here/mkt438tutor.com
MKT 438 Week 3 DQ 2 FOR MORE CLASSES VISIT
www.mkt438tutor.com   What is your
organization's relationship with the local,
regional, national, and global media? How does it
impact your organization's PR coverage?
16
VCT 320 Empower and Inspiring/vct320mart.com
VCT 320 Empower and Inspiring/vct320mart.com
MKT 438 TUTOR Anywhere Start Here/mkt438tutor.com
MKT 438 Week 3 DQ 3 FOR MORE CLASSES VISIT
www.mkt438tutor.com   How critical is the
internal communications process in PR? Explain.
17
VCT 320 Empower and Inspiring/vct320mart.com
VCT 320 Empower and Inspiring/vct320mart.com
MKT 438 TUTOR Anywhere Start Here/mkt438tutor.com
MKT 438 Week 3 Individual Assignment
Organizational and Societal Functions of Public
Relations Paper (2 Papers) FOR MORE CLASSES VISIT
www.mkt438tutor.com   This Tutorial contains 2
Papers MKT 438 WEEK 3 Organizational and
Societal Functions of Public Relations Paper
Resources The Practice of Public Relations
textbook, University Library, Internet Select an
organization with which you are familiar, and
identify an issue within that organization that
would have both organizational (internal) and
societal (external) implications.
18
VCT 320 Empower and Inspiring/vct320mart.com
VCT 320 Empower and Inspiring/vct320mart.com
MKT 438 TUTOR Anywhere Start Here/mkt438tutor.com
MKT 438 Week 3 Team Assignment Part II Public
Relations Campaign Resources (Delta Airlines) FOR
MORE CLASSES VISIT www.mkt438tutor.com   MKT 438
WEEK 3 Part II Public Relations Campaign
Resources The Practice of Public Relations,
textbook, University Library, Internet Write a
700- to 1,050-word paper in which you recommend
strategies to build media relations and generate
publicity for the organization selected in
Learning Team Meeting One.
19
VCT 320 Empower and Inspiring/vct320mart.com
VCT 320 Empower and Inspiring/vct320mart.com
MKT 438 TUTOR Anywhere Start Here/mkt438tutor.com
MKT 438 Week 4 DQ 1 FOR MORE CLASSES VISIT
www.mkt438tutor.com   Why is it important to
integrate anticipated crisis responses in an
organization's proactive PR planning?
20
VCT 320 Empower and Inspiring/vct320mart.com
VCT 320 Empower and Inspiring/vct320mart.com
MKT 438 TUTOR Anywhere Start Here/mkt438tutor.com
MKT 438 Week 4 DQ 2 FOR MORE CLASSES VISIT
www.mkt438tutor.com   What potential effects can
a crisis have on an organization? Explain your
answer.
21
VCT 320 Empower and Inspiring/vct320mart.com
VCT 320 Empower and Inspiring/vct320mart.com
MKT 438 TUTOR Anywhere Start Here/mkt438tutor.com
MKT 438 Week 4 DQ 3 FOR MORE CLASSES VISIT
www.mkt438tutor.com   Read the case on the Exxon
Valdex. What do you see as the top PR problems
from this case and what would you do differently
if you were in the PR department?
22
VCT 320 Empower and Inspiring/vct320mart.com
VCT 320 Empower and Inspiring/vct320mart.com
MKT 438 TUTOR Anywhere Start Here/mkt438tutor.com
MKT 438 Week 4 Individual Assignment Effective
Communication Case Study Analysis FOR MORE
CLASSES VISIT www.mkt438tutor.com   Resource
The Practice of Public Relations Select one of
the following case studies located in The
Practice of Public Relations or a case study
assigned or approved by faculty The Tylenol
Murders, Ch. 2 Exxon Corporations Bad Good
Friday, Ch. 5 The Katrina Kalamity, Ch. 13
Wendys Fingers a Hoaxer, Ch. 19 Write a 1,050-
to 1,400-word case study analysis in which
youevaluate the effectiveness of communication
between an organization and its publics.
23
VCT 320 Empower and Inspiring/vct320mart.com
VCT 320 Empower and Inspiring/vct320mart.com
MKT 438 TUTOR Anywhere Start Here/mkt438tutor.com
MKT 438 Week 4 Individual Assignment Public
Relation Case Study ( McDonalds) (2 Papers) FOR
MORE CLASSES VISIT www.mkt438tutor.com   MKT 438
Week 4 Individual Assignment Public Relation Case
Study ( McDonalds) (2 Papers)
24
VCT 320 Empower and Inspiring/vct320mart.com
VCT 320 Empower and Inspiring/vct320mart.com
MKT 438 TUTOR Anywhere Start Here/mkt438tutor.com
MKT 438 Week 5 DQ 1 FOR MORE CLASSES VISIT
www.mkt438tutor.com   How has technology
impacted the dissemination of information to
global publics?
25
VCT 320 Empower and Inspiring/vct320mart.com
VCT 320 Empower and Inspiring/vct320mart.com
MKT 438 TUTOR Anywhere Start Here/mkt438tutor.com
MKT 438 Week 5 DQ 2 FOR MORE CLASSES VISIT
www.mkt438tutor.com   How can the power of PR
influence and change your point of view? Is this
ethical?
26
VCT 320 Empower and Inspiring/vct320mart.com
VCT 320 Empower and Inspiring/vct320mart.com
MKT 438 TUTOR Anywhere Start Here/mkt438tutor.com
MKT 438 Week 5 DQ 3 FOR MORE CLASSES VISIT
www.mkt438tutor.com   How has globalization,
technology, and diversity affected PR in the past
five years?
27
VCT 320 Empower and Inspiring/vct320mart.com
VCT 320 Empower and Inspiring/vct320mart.com
MKT 438 TUTOR Anywhere Start Here/mkt438tutor.com
MKT 438 Week 5 Individual Assignment Managing a
Crisis Using PR Simulation Summary FOR MORE
CLASSES VISIT www.mkt438tutor.com   MKT 438 WEEK
5 Managing a Crisis Simulation Resources
Managing a Crisis Using Public Relations
simulation Complete the simulation. Write a
1,050- to 1,400-word summary answering the
following questions What does proactive planning
mean? What feedback mechanism should public
relations develop in this situation?
28
VCT 320 Empower and Inspiring/vct320mart.com
VCT 320 Empower and Inspiring/vct320mart.com
MKT 438 TUTOR Anywhere Start Here/mkt438tutor.com
MKT 438 Week 5 Team Assignment Final Public
Relations Campaign (Delta Airlines) FOR MORE
CLASSES VISIT www.mkt438tutor.com   Resources
The Practice of Public Relations, textbook,
University Library, Internet Part I Write a
700- to 1,050-word paper that will include the
following elements in your Public Relations
Campaign An analysis of the relationship
between the Public Relations Campaign and
marketing within the integrated marketing
communications program of the organization
29
VCT 320 Empower and Inspiring/vct320mart.com
MKT 438 TUTOR Anywhere Start Here/mkt438tutor.com
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