PSY 322 Begins Education / snaptutorial.com

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The Best way to predict the Future is to create
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• PSY 322 Entire Course
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PSY 322 Week 1 DQ 2 PSY 322 Week 2 Individual
Assignment Marketing Communication Memo PSY 322
Week 2 Team Assignment Consumer Traits and
Behaviors Paper and Presentation References PSY
322 Week 2 DQ 1
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• PSY 322 Week 1 DQ 1
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Write the differences between thinking ads and
feeling ads in your own words - 100 to 150 words
required. No quotes from the text - paraphrase
and put it in your own words.
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• PSY 322 Week 1 DQ 2
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Explain what researchers have found about the
relationship between feelings towards ads and
feelings towards brand names. Again, use this
section of your textbook but explain it in your
own words. No direct quotes. - 100 to 150 words.
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• PSY 322 Week 1 Individual Assignment Consumer
  Psychology and Marketing Communications Article
  Analysis (2 Papers)
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PSY322 Week 1 Individual Assignment Consumer
Psychology and Marketing Communications Article
Analysis
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• PSY 322 Week 2 DQ 1
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An interesting question is how the market
researchers determined the motivations of the
different people.
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• PSY 322 Week 2 DQ 2
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Take a look at the "Product repositioning"
section starting on p. 170 of your Consumer
Behavior text. It details the change in wording
and the slogans used to change the public's
perception and acceptance of "second mortgages"
by calling them "home equity loans" and suggest
that this had a role in the recent real estate
financial troubles.
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• PSY 322 Week 2 Individual Assignment Marketing
  Communication Memo
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A pet store that offers organic, healthy food and
environmentally friendly toys and beds A music
store that wants to expand beyond guitars and
drums to other instruments and sheet music.
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PSY 322 Course Seek Your Dream / snaptutorial.com

• PSY 322 Week 2 Team Assignment Consumer Traits
  and Behaviors Paper and Presentation References
• For more classes visit
• www.snaptutorial.com

PSY322 Week 2 Assignment Consumer Traits and
Behaviors Paper and Presentation References
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• PSY 322 Week 3 DQ 1
•  
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What did Colonel Sanders of KFC do in the 1930s
that most people hadn't thought important until
the 1950s? Give the name of the strategy and
details on what he did.
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• PSY 322 Week 3 DQ 2
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Use details and specific examples to show what a
marketing strategy would be under the
"traditional marketing concept" and what it would
be under the "value- and retention-focused
marketing concept."
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• PSY 322 Week 3 Individual Assignment Marketing
  Research and Promotional Message
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Give specific examples of how different marketing
strategies would be required for each of your
subgroups (i.e. how you would market cell phones
to urban rather than rural teens and how you
would market retirement plans to senior achievers
vs senior survivors. Be very specific.
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• PSY 322 Week 3 Team Assignment Consumer Traits
  and Behaviors Paper and Presentation Conceptual
  Map
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PSY 322 Week 3 Consumer Traits and Behaviors
Paper and Presentation Conceptual Map. Prepare a
conceptual map of where your LT sees the Consumer
Traits and Behavior Paper going. This can be a
formal outline, scatter maps or ven diagrams. Be
creative!
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• PSY 322 Week 3 Team Assignment Consumer Traits
  and Behaviors Paper and Presentation Outline
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Prepare a 1,050- to 1,400-word formal outline
covering the initial preparation for the Consumer
Traits and Behavior Paper. Include a thesis,
major topics, and subpoints.
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• PSY 322 Week 4 DQ 1
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Find two deodorant ads targeted to different
audiences. Analyze the aspects of each. Explain
how groups may interpret them. Is there a
difference? If so, why?
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• PSY 322 Week 4 DQ 2
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Select two households featured in two television
series. Classify each household into a social
class. What is each households lifestyle and
consumption behavior?
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• PSY 322 Week 4 Individual Assignment
  Environmental and Consumer Influences Analysis
  Paper
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Prepare a 1,050- to 1,400-word paper in which you
analyze factors that affect consumer purchasing
decisions related to your product or service.
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• PSY 322 Week 4 Individual Assignment
  Geodemographic clustering
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Choose two of the Social Groups from the PRISM NE
grouping on p. 330 and two of the PRIZM Lifestyle
Groups on p. 331 of Consumer Behavior.
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• PSY 322 Week 5 Individual Assignment Case Study
  Analysis Paper
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Evaluatehow the differences in consumer behavior
across these cultures may affect the marketing
mix strategy.
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• PSY 322 Week 5 Individual Assignment Case Study
  Analysis
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Prepare a 15-slide powerpoint with notes case
study analysis in which you evaluate the consumer
behavior and purchasing decisions illustrated in
both case studies.
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PSY 322 Course Seek Your Dream / snaptutorial.com

• PSY 322 Week 5 Team Assignment Consumer Traits
  and Behaviors Paper and Presentation (Updated
  Syllabus)
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Submit an 8- to 10-slide Microsoft PowerPoint
presentation with speakers notes if you are an
Online Campus student.
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PSY 322 Course Seek Your Dream / snaptutorial.com

• PSY 322 Week 5 Team Assignment Consumer Traits
  and Behaviors Paper and Presentation
• For more classes visit
• www.snaptutorial.com

Each marketing plan must include with examples of
the wording of your ads or focus of your social
networking, and show how they are tied to the
psychological or social process.
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PSY 322 Course Seek Your Dream / snaptutorial.com
The Best way to predict the Future is to create
it.....To Best way....
www.snaptutorial.com