Dealerscope Warranty Roundup: 2017 Goals & Strategies

1
Dealerscope Warranty Roundup 2017 Goals
Strategies

• Sean Stapleton, president CEO of Warrantech,
  recently spoke with Dealerscope magazine as part
  of a discussion on upcoming company initiatives.
  The following is an excerpt, providing a brief
  glimpse of what Warrantech has in store for 2017
  to help businesses increase their extended
  service plan offerings and give customers the
  most value for their money and a worry-free
  shopping experience.  
• Warrantech has developed a revolutionary new
  customer loyalty program for its partners that is
  designed to generate both recurring protection
  plan revenue and long-term customer retention.
• The program allows retail partners to offer their
  customer base customized protection bundles for
  major appliances, mobile devices and connected
  living products owned by the customer, regardless
  of where the product was purchased. Partners have
  the ability to offer their customers monthly
  product protection subscriptions designed to
  enhance the customers experience with a full
  menu of features including 24/7 tech support and
  seamless repair/replacement solutions.

2
The program can be customized to provide
disappearing deductibles for services or products
provided to customers under the plans procured
through the participating partners, thereby
incentivizing customers to remain loyal to the
partner retailer. Moreover, the rich data from
the program can be monetized to help deliver
targeted and personalized product offerings to
customers based on their recent program
usage.   Look for the full article in the March
2017 issue of Dealerscope or online
at http//bit.ly/2mKB0iJ     And be sure to keep
up with us on Facebook, Twitter and LinkedIn so
you can learn more about our innovative products
and services as they become available.