Why Online Surveys Are So Popular?

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Why Online Surveys are so popular?
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Introduction
Traditionally, surveys were conducted by
scheduling in-person interviews, or by asking the
questions over telephone. However, with the rise
of technological era and introduction of
internet, a new methodology to conduct surveys
online was introduced. Online surveys have
replaced traditional survey tactics with added
merits of quick and accurate evaluation.
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1. Cost effective

• No need to pay multiple interviewers to get the
  job done
• All you have to do is setup a software account
  send out invitations for the field work
• Cost incurred in buying papers and printing the
  questionnaire is eliminated

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2. Multimedia content

• Adding images and videos will make your survey
  interactive
• The respondent can gain some information and
  knowledge as well on the subject while answering
  the questionnaire simultaneously
• For example, if you want your respondents to
  visit a website before answering the questions,
  you can place its link in the header section of
  the survey form

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3. Quick To Conduct

• You have to just create a survey form online and
  share its link to your respondents. The responses
  gathered are stored in the database.
• Many of the polling softwares support the feature
  of discarding answers marked 'NA', 'I don't
  know', etc. to further narrow down your analysis.
  

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4. Comparatively accurate

• Research shows that the data gathered from an
  online survey gives accurate results compared to
  the ones conducted over telephone or in-person.
• Data directly goes into the database of the
  survey software - no manual entries are done.
• The data can be stored in tabular form and
  represented in a variety of formats, thus,
  enabling quicker review and analysis.

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Conclusion
In today's scenario of competitive and aggressive
business environment, running a successful online
survey is very important and significant. Whether
designing a customer satisfaction poll for a new
product, coming up with a more cost-efficient
production process or targeting a new market, it
calls for much of brainstorming and here online
survey come in as a blessing for the business
owners.
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• PollDeep, is an online tool that you can create
  awesome polls with. We will continue adding maps
  and more features.
• Our aim is to become the number one online
  polling tool.
• Get started now and have a free poll on us.
• PollDeep helps you to understand what influences
  the answers to your
• questions and enables you to quickly spot trends
  in your home country and around the world.

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