Title: MKT 438 TUTOR Learn Do Live /mkt438tutor.com
1MKT 438 TUTOR Learn Do Live /mkt438tutor.com
2MKT 438 TUTOR Learn Do Live /mkt438tutor.com
MKT 438 Entire Course And Final Guide FOR MORE
CLASSES VISIT www.mkt438tutor.com MKT 438
Entire Course And Final Guide
3MKT 438 TUTOR Learn Do Live /mkt438tutor.com
MKT 438 Entire Course FOR MORE CLASSES VISIT
www.mkt438tutor.com MKT 438 Week 1 Individual
Assignment Defining Public Relation Paper MKT 438
Week 1 DQ 1 MKT 438 Week 1 DQ 2 MKT 438 Week 1 DQ
3 MKT 438 Week 2 Team Assignment Public Relations
Campaign Overview Paper MKT 438 Week 2 DQ 1 MKT
438 Week 2 DQ 2 MKT 438 Week 2 DQ 3 MKT 438 Week
3 Individual Assignment Functions of Public
Relation Paper MKT 438 Week 3 Team Assignment
Public Relations Campaign Strategy Paper
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MKT 438 Final Exam Guide FOR MORE CLASSES VISIT
www.mkt438tutor.com Complete the Final
Examination. 1. The objective of public
relations is to sell 2. The R-A-C-E
approach to defining public relations includes
the following components 3. The job of
public relations professional is very much that
of an interpreter, where he interprets
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MKT 438 Week 1 DQ 1 FOR MORE CLASSES VISIT
www.mkt438tutor.com Should a company be
concerned with public opinion? Why or why not?
6MKT 438 TUTOR Learn Do Live /mkt438tutor.com
MKT 438 Week 1 DQ 2 FOR MORE CLASSES VISIT
www.mkt438tutor.com Which PR communication
tool do you feel is the most effective? Why?
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MKT 438 Week 1 DQ 3 FOR MORE CLASSES VISIT
www.mkt438tutor.com What role does PR play in
your organization? Explain your answer.
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MKT 438 Week 1 Individual Assignment Defining
Public Relation Paper (2 Papers) FOR MORE
CLASSES VISIT www.mkt438tutor.com This
Tutorial contains 2 Papers Resources
University Library, Internet Write a 700- to
1,050-word paper in which you define PR. Include
in your paper Explain your personal definition
of PR and definitions from three different
sources, such as the Public Relations Society
of America, textbooks, and so forth.
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MKT 438 Week 2 DQ 1 FOR MORE CLASSES VISIT
www.mkt438tutor.com What are some positive and
negative aspects of publicity?
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MKT 438 Week 2 DQ 2 FOR MORE CLASSES VISIT
www.mkt438tutor.com At what stage of the PR
campaign should evaluation occur? Explain your
answer. What are three types of evaluation
techniques used in PR? What are examples of each?
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MKT 438 Week 2 DQ 3 FOR MORE CLASSES VISIT
www.mkt438tutor.com How would PR research
impact a PR team? Give an example.
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MKT 438 Week 2 Individual Assignment Public
Relations Case Study (BP) (2 Papers) FOR MORE
CLASSES VISIT www.mkt438tutor.com This
Tutorial contains 2 Papers MKT 438 WEEK 2
Public Relations Case Study MKT 438 WEEK 2 Public
Relations Case Study Resource The Practice of
Public Relations textbook, University Library,
Internet After reading the case study BPs Loose
Lips Sink Credibility Ship (Chapter 1), please
answer the following questions in a Word
document. How would you assess BPs response to
the Gulf of Mexico oil spill? (Answer should be
90 to 175 words in length) How could BP have
prevented the damage done by its CEO
spokesperson? (Answer
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MKT 438 Week 2 Team Assignment Part I Public
Relations Campaign (Delta Airlines) FOR MORE
CLASSES VISIT www.mkt438tutor.com Part I
Public Relations Campaign MKT 438 WEEK
2 Resources The Practice of Public Relations
textbook, University Library, Internet. Select a
PR scenario from the following list An
organization wants to position itself as a leader
in embracing diversity in the workplace An
organization is experiencing security issues
associated with operating on the Internet
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MKT 438 Week 3 DQ 1 FOR MORE CLASSES VISIT
www.mkt438tutor.com What PR tools are critical
in building long-term relationships an
organization's publics? What are the advantages
and disadvantages of these tools?
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MKT 438 Week 3 DQ 2 FOR MORE CLASSES VISIT
www.mkt438tutor.com What is your
organization's relationship with the local,
regional, national, and global media? How does it
impact your organization's PR coverage?
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MKT 438 Week 3 DQ 3 FOR MORE CLASSES VISIT
www.mkt438tutor.com How critical is the
internal communications process in PR? Explain.
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MKT 438 Week 3 Individual Assignment
Organizational and Societal Functions of Public
Relations Paper (2 Papers) FOR MORE CLASSES
VISIT www.mkt438tutor.com This Tutorial
contains 2 Papers MKT 438 WEEK 3 Organizational
and Societal Functions of Public Relations Paper
Resources The Practice of Public Relations
textbook, University Library, Internet Select an
organization with which you are familiar, and
identify an issue within that organization that
would have both organizational (internal) and
societal (external) implications.
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MKT 438 Week 3 Team Assignment Part II Public
Relations Campaign Resources (Delta Airlines)
FOR MORE CLASSES VISIT www.mkt438tutor.com MKT
438 WEEK 3 Part II Public Relations Campaign
Resources The Practice of Public Relations,
textbook, University Library, Internet Write a
700- to 1,050-word paper in which you recommend
strategies to build media relations and generate
publicity for the organization selected in
Learning Team Meeting One. Address the following
in your Strategy Paper List objectives for the
Public Relations Campaign.
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MKT 438 Week 4 DQ 1 FOR MORE CLASSES VISIT
www.mkt438tutor.com Why is it important to
integrate anticipated crisis responses in an
organization's proactive PR planning?
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MKT 438 Week 4 DQ 2 FOR MORE CLASSES VISIT
www.mkt438tutor.com What potential effects can
a crisis have on an organization? Explain your
answer.
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MKT 438 Week 4 DQ 3 FOR MORE CLASSES VISIT
www.mkt438tutor.com Read the case on the Exxon
Valdex. What do you see as the top PR problems
from this case and what would you do differently
if you were in the PR department?
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MKT 438 Week 4 Individual Assignment Effective
Communication Case Study Analysis FOR MORE
CLASSES VISIT www.mkt438tutor.com Resource
The Practice of Public Relations Select one of
the following case studies located in The
Practice of Public Relations or a case study
assigned or approved by faculty The Tylenol
Murders, Ch. 2 Exxon Corporations Bad Good
Friday, Ch. 5 The Katrina Kalamity, Ch. 13
Wendys Fingers a Hoaxer, Ch. 19 Write a 1,050-
to 1,400-word case study analysis in which
youevaluate the
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MKT 438 Week 4 Individual Assignment Public
Relation Case Study ( McDonalds) (2 Papers) FOR
MORE CLASSES VISIT www.mkt438tutor.com MKT 438
Week 4 Individual Assignment Public Relation Case
Study ( McDonalds) (2 Papers)
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MKT 438 Week 5 DQ 1 FOR MORE CLASSES VISIT
www.mkt438tutor.com How has technology
impacted the dissemination of information to
global publics?
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MKT 438 Week 5 DQ 2 FOR MORE CLASSES VISIT
www.mkt438tutor.com How can the power of PR
influence and change your point of view? Is this
ethical?
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MKT 438 Week 5 DQ 3 FOR MORE CLASSES VISIT
www.mkt438tutor.com How has globalization,
technology, and diversity affected PR in the past
five years?
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MKT 438 Week 5 Individual Assignment Managing a
Crisis Using PR Simulation Summary FOR MORE
CLASSES VISIT www.mkt438tutor.com MKT 438 WEEK
5 Managing a Crisis Simulation Resources
Managing a Crisis Using Public Relations
simulation Complete the simulation. Write a
1,050- to 1,400-word summary answering the
following questions What does proactive planning
mean?
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MKT 438 Week 5 Team Assignment Final Public
Relations Campaign (Delta Airlines) FOR MORE
CLASSES VISIT www.mkt438tutor.com Resources
The Practice of Public Relations, textbook,
University Library, Internet Part I Write a
700- to 1,050-word paper that will include the
following elements in your Public Relations
Campaign An analysis of the relationship
between the Public Relations Campaign and
marketing within the integrated marketing
communications program of the organization
29MKT 438 TUTOR Learn Do Live /mkt438tutor.com