HOW THE WORLD OF STRATEGY WORKS - PowerPoint PPT Presentation

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HOW THE WORLD OF STRATEGY WORKS

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ATWC is a premier media management and business consultancy agency in Australia that provides dynamic strategic planning and ethnic brand marketing. – PowerPoint PPT presentation

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Title: HOW THE WORLD OF STRATEGY WORKS


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HOW THE WORLD OF STRATEGY WORKS
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WHAT IS STRATEGIC PLANNING?
  • Broadly, strategic planning is the process of
    creating a strategic plan to ensure that a
    person/business reaches its final goal. It is
    always a good idea to have a plan to make sure
    that things are thought out properly and have a
    certain idea of the way things will pan out. Many
    businesses these days are bound by the
    difficulties of competition and dynamic
    environments in which they need structure and
    clarity. And this is brought about by creating a
    simple plan which will help them have a brighter
    future.
  • Your strategic plan must be
  • Complete
  • All-Inclusive
  • Flexible
  • Future Oriented (Long Term)

3
WHAT ARE THE DIFFERENT STEPS IN STRATEGIC
PLANNING?
  • Every company will have their own way in which
    they will create their own plan as their markets,
    competition and values will be different. Every
    one will have their own strategy which will work
    best for their company. But however there are
    certain steps that must be followed in every
    planning process. These are
  • Determining your current position
  • Identifying the important needs
  • Defining what needs to be achieved
  • Determining who will do what in the business
  • Reviewing the entire and making sure things are
    progressing properly

4
  • WHAT IS STRATEGIC MANAGEMENT?
  • Strategic management is the process of managing
    all the strategies and plans of a particular
    business and making sure everything is going
    according to plan. The strategic management
    process is very important to make sure that all
    the plans are functioning the way they should be.
    Most companies either have an in house team that
    does this or they hire an outside professional
    consultant to help them with managing their
    strategies. The strategic management process must
    be -
  • Streamlined
  • Well-planned
  • Resource oriented
  • Keeping in minds opportunities
  • Performance oriented


5
  • WHAT ARE THE DIFFERENT STEPS IN THE STRATEGIC
    MANAGEMENT PROCESS?
  • Every company has its own unique take of the
    strategic management process. Since every brand
    has a different outlook, values and goals, they
    all will have a different strategy to own the
    market. However, each and every one of this
    individual plans will fall under a broad and
    basic structure which must be followed to make
    sure the process is correct. These steps are
  • Goal Setting
  • Analysis
  • Strategy Formulation
  • Making the plan
  • Plan Implementation
  • Plan Evaluation Control

6
THANK YOU
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