Title: 2014-2016 E-learning Market Trends — Middle Eastern E-learning Market
1In our previous articles, we have already talked
about European, North American, Latin American
and Asia E-learning market. Today, we will
continue with Middle Eastern E- learning
market. The average money spent on education in
the Middle Eastern countries is considerably
higher than the international average. There is a
strong interest in education, motivated by
large-scale changes both within the national and
the global economic systems, states Dr Bassem
Khafagi from Nahda University, Egypt, one of the
leading education experts and chair of the
Middle East E-Learning Forum Exchange at ONLINE
EDUCA BERLIN. This coincides with figures
recently published by the Madar Research Group,
UAE, which state that the United Arab Emirates
have one of the highest rates of admission to
higher education, with 90 of secondary school
graduates entering college or university,
according to a study by the same research
group. The Middle Eastern E-Learning market is
growing rapidly due to market makers, such as
Governments, Private Schools and Corporations.
This infographic relates to 2013 E- Learning
revenues, the market annual growth rate and the
forecasts for revenues in 2016.
2The revenues for Self-paced eLearning products in
the Middle East reached378.4 million in 2011.
The growth rate is 8.2 and revenues will reach
560.7 million by 2016, according to a new
Ambient Insight report called, The Middle East
Market for Self-paced eLearning Products and
Services 2011-2016 Forecast and
Analysis. Forecasts for ten countries are
included in this regional report Egypt, Israel,
Jordan, Kuwait, Lebanon, Oman, Qatar, Saudi
Arabia, Turkey, and the United Arab Emirates
(UAE). Oman has the highest growth rate in the
region at 19.6, followed byLebanon, and Turkey
at 16.0 and 12.9, respectively. The Middle
East is a vibrant eLearning market. The three
major catalysts in the region are the
countrywide content digitization efforts across
the school systems, the large-scale deployments
of tablets in both academic segments, and the
rapid adoption of eLearning in the higher
education segments, reports Sam S. Adkins, Chief
Research Officer. It is the combination of
these catalysts that has created a massive demand
for packaged content and suppliers are scaling
up fast to meet the demand. Oman is the top
performer in E-Learning terms for the rankings
that cover the Middle East. Oman has the
highest growth rate in the region at 19.6,
followed by Lebanon (16.0), Turkey (12.9),
Kuwait (12.6) and Qatar (11.3). This is mainly
because the Government of Oman is interested in
issues relating to education and computer
literacy and, consequently, is investing heavily
in the sector. For example, Sultan Qaboos
University (SQU) regularly provides professional
development workshops for its staff. This
acquaints them with distance learning software
from an educators perspective. To date, over
200 staff have attended such workshops. In
addition, almost as many regular courses have
some E-Learning content included. Middle Eastern
Governments are strongly committed to promoting a
Mass Digitalization process. This means that
heavy investments are being made in this
initiative. This is especially true for Soft
Skills training. This is designed to quickly and
competitively
3improve the workforce. Is compliance training in
this region the next big thing? Time will
tell, but lots of regulations are already coming
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