A Session at ‘Cross-border Ecommerce Simplified – Workshop’

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Maximizing Global Ecommerce Reach with
Translation A Session at Cross-border Ecommerce
Simplified Workshop
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Madhu Sundaramurthy from Mayflower Language
Services, will be speaking to ecommerce sellers
at the Cross-border Ecommerce Simplified
Workshop by eUnimart on June 16 at the Russian
Centre for Science and Technology, New
Delhi. eUnimart, Indias first complete
cross-border ecommerce enabler has identified the
main challenges faced by sellers seeking to sell
globally. The workshop will help address these
challenges and will also be a platform for
sellers to interact with the experts from the
translation, logistics and payments industry.
Mayflower, whose mission is to provide
innovative language solutions that enable
organizations to evolve and prosper, has
partnered with eUnimart to help Indian sellers
tap in the potential of the 1 Trillion
cross-border ecommerce industry.
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Madhu Sundaramurthy, an industry veteran with 15
years of experience in translation, will be there
to educate Indian sellers on the expectations of
the global buyers and how translation can help in
accelerating global sales. Over 72 of global
consumers prefer to use their native language
when shopping online and Madhu aims to help our
Indian sellers reach out to that
majority. Cross-border ecommerce is very tough
and competing with the best sellers globally
means you need an edge to succeed. The
requirement is not for unique products or lots of
great marketing alone, but green pastures and
great content. There are a number of markets out
there that are larger than 5 or more when
compared to India, but totally ignored by sellers
because of the difficulties in language and
translation.
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Countries like Mexico, China, Germany, Spain,
France and Indonesia are the largest ecommerce
markets in the world, but need dedicated
translation. Stats show that conversions increase
manifold once the subject matter is presented in
local language making it more appealing to
customers. Somehow, automated translation does
not cut it and you need proper translation
services. We have partnered with Mayflower to
provide Indian sellers the cheapest and best in
the world translation services. said Shayak
Mazumder, CEO eUnimart, speaking about the
workshop. About Mayflower Language
Services Established in 2003, Mayflower Language
Services, an ISO-certified organization, helps
companies succeed in global markets. Serving over
1200 satisfied clients across 30 countries,
Mayflower specializes in Software, Document,
eLearning and Multimedia Localization,
Multilingual Staffing, Software Testing, AR/VR
Services and more.
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Mayflowers four Centers of Excellence use the
latest technology and innovation to serve
customers with speed, quality, accuracy and
integrity to deliver outstanding quality. For
more details, please visit www.mayflowerlanguages.
com Contact Mayflower Language Services Pvt.
Ltd.