How to Use Push Notifications to Increase Customer Engagement

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(No Transcript)
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How To Use Push Notifications To Increase
Customer Engagement
Push Notifications
Push Mobile Marketing
Push Notification App
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Push notifications offer a great way to
communicate with your target audience.

• 52 percent of Smartphone users have push
  notifications enabled on their devices.

Push Notifications
Push Mobile Marketing
Push Notification App
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Notifications can be used to benefit businesses
in the following ways

• Promoting products and services

• Developing trust and reputation

• Engaging users who are presently unavailable
  on your website

• Restoring the carts which were abandoned

Push Notifications
Push Mobile Marketing
Push Notification App
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Number of meaningful ways to engage your audience
using push notifications

• Grow your opt-in percentage with adequate pitch

• Schedule notifications based on geo-location

• Know the best time to send push notifications

• Tailor-design the notifications based on users'
  interests

Push Notifications
Push Mobile Marketing
Push Notification App
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Grow your opt-in percentage with adequate

• Push notifications are used by a good number of
  marketers

• Do you think all of them score equally better?

• To pitch targeted audience adequately you should
  pitch well-drafted messages.

Push Notifications
Push Mobile Marketing
Push Notification App
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Schedule notifications based on geo-location

• Target audiences based info count!

• Research adequately about the location of
  audiences, and then send useful content based
  about the location.

• More opt ins can be expected.

Push Notifications
Push Mobile Marketing
Push Notification App
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Know which is the best time of the day to send
push notifications

• It is not very useful to send push notifications
  anytime of the day.

• It is very important to send specialized info. at
  strategic time.

• However, if you send them the notification during
  Friday evening should we need to say it will
  perhaps generate better user engagement?

Push Notifications
Push Mobile Marketing
Push Notification App
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Tailor-design the notifications based on users'
interests

• It is very crucial that you tailor design your
  notification based on your users interests.

• The specific topics that interest your users need
  to be defined.

• Better your messages are drafted better is the
  scope for you to connect and collaborate with
  your audiences.

Push Notifications
Push Mobile Marketing
Push Notification App
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Track how your notifications are fairing using
statistics

• You need to be defined about what your goals are
  and how do you want to score.

• The specific statistics need to be evaluated for
  evaluating the performance of push notifications.

Push Notifications
Push Mobile Marketing
Push Notification App
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Bonus tips and summary of the article

• Offer high value content that solves users' issues

• Push notifications that interest your users

• Communicate intimate form of communication

Push Notifications
Push Mobile Marketing
Push Notification App
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Address 26 unit 4, wadsworth road,UB6 7JZ
Perivale London, United Kingdom Email    
Info_at_bulkpush.com Phone     [phone]
Push Notifications
Push Mobile Marketing
Push Notification App
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Thank You
Push Notifications
Push Mobile Marketing
Push Notification App