Quick Intro about SEO, Local SEO and Ecommerce SEO - PowerPoint PPT Presentation

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Quick Intro about SEO, Local SEO and Ecommerce SEO

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To run a business successfully in this competitive world is not an easy job. The organizations endeavor to utilize every possible medium to combat the tough competition and to become a market leader. – PowerPoint PPT presentation

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Title: Quick Intro about SEO, Local SEO and Ecommerce SEO


1
Quick Intro about SEO, Local SEO and Ecommerce SEO
2
To run a business successfully in this
competitive world is not an easy job. The
organizations endeavor to utilize every possible
medium to combat the tough competition and to
become a market leader. The organizations utilize
various marketing channels to advertise their
product and services to the target audience
across the globe. In this digital era, the
presence on the web for all the organizations is
imperative. Today the people have the access to
the internet and they extensively use it for
several purposes like for gathering
information. It is seen that a maximum number of
people visits the top search results for
acquiring the information. The popular search
engines like Google, MSN, Bing, and Yahoo! are
rapidly becoming the primary place when they want
to find the details of a company product or
service. SEO is an effective marketing tool that
is being utilized by the organizations
extensively to reach the maximum number of the
target customers by enhancing their presence on
the search engine rankings.
3
SEO (Search Engine Optimization) Search Engine
Optimization (SEO) is an area of the website
development that is practiced to improve the
quality of the traffic to the website by
utilizing powerful techniques and strategies. The
SEO involves on- site and off site optimization,
link building, content management, keyword search
etc. to design and develop a search engine
friendly website. The Search engine optimization
(SEO) is an efficient way to enhance the quality
of their websites content as well as makes it
more easy to use, faster and easy to navigate.
For the organization, SEO is indispensable as
there are millions of users who always search for
new information and answer their queries. The SEO
can make a difference and help make your
organization website stand out from the
competitors with the maximum number of visits
each day.
4
Local SEO The Local Competition is ever
increasing and if the business is not in the top
rankings of the search engine then it is not
good. If you want to promote your business in an
efficient way to your local customers then Local
SEO is imperative. The local SEO includes various
aspects of the SEO, from the words on the website
page to the other sites links on the web. For
the organizations, Local SEO is indispensable it
helps to optimize their on-site as well as off
site Local SEO strategies for their potential
customers and clients who might be searching for
their local business. The local SEO has a
geographical component, for instance, if a user
searches for business location, the search
engine assumes that the search has a local
intent. The search engine provides the results
exactly what the user is looking for through the
local search.
5
E-commerce SEO Today the maximum number of the
customers is turning up to the E-commerce
websites for purchasing product and services. The
E-commerce market has grown significantly in the
past few years because of the many benefits it
offers to the customers. Naturally, these
e-commerce websites are competing for the top
rankings in their niche. To ensure your
e-commerce website is on the top of the list
e-commerce SEO essential. SEO is search engine
optimization, is a set of rules which work by
purposefully manipulating the keywords on any
e-commerce website in order to appear higher on a
search engine results. The process of E-commerce
optimization includes keyword research, on-page
SEO, Technical SEO, content marketing, link
building, etc. The e-commerce SEO will make
certain improvements giving a competitive edge
over competitors and help increase the traffic.
6
SEO is not only about creating a search
engine-friendly website. But it is about making
the website better for people too. Today the
Search engine optimization (SEO) is significant
and the marketing expert understanding the SEO
potential for effective business marketing on the
web.
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