Importance of Animation in Advertising

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Importance of Animationin Advertising
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Index

1. Importance of Animation in Advertising
2. It is not boring
3. It passes the message effectively
4. It can present imagination

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Importance of Animation in Advertising

• The animation is a term which makes us recollect
  the funny cartoons, ferocious characters, the
  picture of real world people and magical styles
  of text flowing which made us smile and enjoy the
  beauty of creativity.
• The wonders of animation are not limited to
  cartoon shows and films that we are enjoying.

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• They have become the highlight for video
  marketing campaigns.
• Look at the exciting video promotion from the
  companies which will grab attention.

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It is not boring

• Animations in promotional videos make them
  entertaining.
• People are no longer interested in a content
  marketing campaign in this digital era.
• Consumers get engaged to videos as they are not
  the routine lectures.

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• Studies show that the funny content was the most
  shared content in social media.
• Create the funny characters and create animated
  videos featuring them so that people will like to
  see and share it.

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It passes the message effectively

• Animated videos are very highly effective in
  communicating the message.
• Animations can go in deep and explain the process
  and product.
• For example, this video helps you to understand
  the process better.

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• Without animation, it is impossible to show the
  internal working of a product or a process as the
  real-time video may not be able to film/show the
  internal process.
• These videos will have a better recall value as
  they present information in a visually attractive
  manner.

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It can present imagination

• With the help of animations, you can create
  videos which are not in reality but can depict in
  imagination.
• These videos show some new inventions from the
  company and create curiosity among the customers
  about the new product.

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• The explanatory videos contain animations related
  to product specification, and features make
  customers excited about the product.
• They eagerly wait for the launch of your product
  and help to create a buzz in the industry.

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Thank You