MKT 421 GUIDE Enthusiastic Study / mkt421guide.com - PowerPoint PPT Presentation

About This Presentation
Title:

MKT 421 GUIDE Enthusiastic Study / mkt421guide.com

Description:

MKT 421 GUIDE We are dedicated to helping you exceed your career goals – PowerPoint PPT presentation

Number of Views:11
Slides: 43
Provided by: dwanesjohnson3
Category:

less

Transcript and Presenter's Notes

Title: MKT 421 GUIDE Enthusiastic Study / mkt421guide.com


1
MKT 421 GUIDE Enthusiastic Study / mkt421guide.com
2
MKT 421 GUIDE Enthusiastic Study
MKT 421 Assignment Distribution channel Article
Review (sports apparel company)   FOR MORE
CLASSES VISIT   www.mkt421guide.com   Purpose of
Assignment A well planned distribution channel
system is a key component of the marketing mix
that helps meet customer demands and achieve
company goals.
3
MKT 421 GUIDE Enthusiastic Study
MKT 421 Assignment Understanding Marketing and
Customer Relationships (2 Papers)   FOR MORE
CLASSES VISIT   www.mkt421guide.com   This
Tutorial contains 2 Papers Purpose of Assignment
Understanding marketing as a multi-step process
relying on building successful customer
relationships is essential
4
MKT 421 GUIDE Enthusiastic Study
MKT 421 Final Exam Guide (New) FOR MORE
CLASSES VISIT www.mkt421guide.com 1. A
__________ is a road map for the marketing
activities of an organization for a specified
future time period, such as one year or five
years. marketing dashboard
5
MKT 421 GUIDE Enthusiastic Study
MKT 421 Final Exam Guide (New, 2017) FOR MORE
CLASSES VISIT www.mkt421guide.com   __ is best
defined as the process of continuously obtaining
information on events happening outside a company
to recognize and interpret possible trends that
affect marketing. Relationship marketing Digital
marketing Customer relationship management
Environmental
6
MKT 421 GUIDE Enthusiastic Study
MKT 421 Final Exam Guide (New, 2017) FOR MORE
CLASSES VISIT www.mkt421guide.com   __________ is
best defined as the process of continuously
obtaining information on events happening outside
a company to recognize and interpret possible
7
MKT 421 GUIDE Enthusiastic Study
MKT 421 Final Exam Guide (New) FOR MORE CLASSES
VISIT www.mkt421guide.com     1. Blending
the firm's promotion efforts to convey a complete
and consistent message is the goal of
Sales management communications. Integrated
promotional marketing. Sales promotion
communications. Integrated marketing
communications.
8
MKT 421 GUIDE Enthusiastic Study
MKT 421 Mapping the Product Life Cycle (PLC)
Presentation   FOR MORE CLASSES
VISIT   www.mkt421guide.com   MKT 421 WEEK 3
Mapping the Product Life Cycle (PLC) Presentation
Purpose of Assignment The Product Life Cycle
(PLC) is a vital component of the marketing plan.
9
MKT 421 GUIDE Enthusiastic Study
MKT 421 Signature Assignment The Entrepreneurial
Marketing Manager   FOR MORE CLASSES
VISIT   www.mkt421guide.com   Purpose of
Assignment The purpose of this assignment is to
assess marketing concepts and situations from an
entrepreneurial manager's point of view. Concepts
and relationships are
10
MKT 421 GUIDE Enthusiastic Study
MKT 421 Solving the Problem Five-Step Marketing
Research Approach Presentation   FOR MORE
CLASSES VISIT   www.mkt421guide.com   The purpose
of this assignment is to place students in the
active role of a marketing manager with a problem
threatening the organization's survival
11
MKT 421 GUIDE Enthusiastic Study
MKT 421 Week 1 Discussion Question 1 FOR MORE
CLASSES VISIT www.mkt421guide.com   Select an
organization with which you are familiar. How
does your selected organization use the different
components of the marketing mix?
12
MKT 421 GUIDE Enthusiastic Study
MKT 421 Week 1 Discussion Question 2 FOR MORE
CLASSES VISIT www.mkt421guide.com   Assume you
are the newly hired marketing manager of a
company. As you spend time with other peer
marketing managers, you realize that the company
13
MKT 421 GUIDE Enthusiastic Study
MKT 421 Week 1 Elevator Pitch (2 Papers) FOR
MORE CLASSES VISIT www.mkt421guide.com This
Tutorial contains 2 Papers Create a 700-word
elevator pitch that includes the following
Summarize your background and what makes you
unique
14
MKT 421 GUIDE Enthusiastic Study
MKT 421 Week 1 Individual Assignment Defining
Marketing   FOR MORE CLASSES VISIT   www.mkt421g
uide.com   Resource University Library Write a
700- to 1,050-word paper in which you define
marketing. Include in your paper your personal
definition
15
MKT 421 GUIDE Enthusiastic Study
MKT 421 Week 1 Individual Assignment Favorite
Brand Paper (2 Papers) (New) FOR MORE CLASSES
VISIT www.mkt421guide.com This tutorial contains
2 different papers Write a 750- to 1,000-word
paper in which you identify your favorite brand
and explain why it is your favorite. In the paper
you should do the following Identify a brand
about which you are passionate
16
MKT 421 GUIDE Enthusiastic Study
MKT 421 Week 2 Assignment Elements Of A Marketing
Plan Paper (New, 2 Papers ) FOR MORE CLASSES
VISIT www.mkt421guide.com This Tutorial contains
2 Papers Watch the video case study "Geek Squad
A New Business for a New Environment." Read the
case study discussion
17
MKT 421 GUIDE Enthusiastic Study
MKT 421 Week 2 Discussion Question 1 FOR MORE
CLASSES VISIT www.mkt421guide.com What is
marketing research? How has the Internet affected
marketing research? As a part of your answer,
address time, cost, approaches, and validity
18
MKT 421 GUIDE Enthusiastic Study
MKT 421 Week 2 Discussion Question 2 FOR MORE
CLASSES VISIT www.mkt421guide.com What is
competitive intelligence? What is the importance
of competitive intelligence and analysis in
modern-day marketing? How can a companys
19
MKT 421 GUIDE Enthusiastic Study
MKT 421 Week 2 Individual Assignment Marketing
Mix Presentation (2 PPT) FOR MORE CLASSES
VISIT www.mkt421guide.com   This Tutorial
contains 2 Different PPT Select a company
currently experiencing marketing changes.Create
a 6-slide Microsoft PowerPoint presentation
(including a title slide) that analyzes that
company's marketing mix
20
MKT 421 GUIDE Enthusiastic Study
MKT 421 Week 2 Individual Assignment Marketing
Mix   FOR MORE CLASSES VISIT   www.mkt421guide.c
om   Resources University Library,
Internet Write a 1,400- to 1,750-word paper in
which you describe the elements of the marketing
mix (product, place, price, and promotion).
21
MKT 421 GUIDE Enthusiastic Study
MKT 421 Week 2 Individual Assignment Personal
Branding Plan Paper (2 Papers) FOR MORE CLASSES
VISIT www.mkt421guide.com   This Tutorial
contains 2 Different Papers Write a 750- to
1000-word paper that does the following Summarize
s your background and what makes you unique in a
1-paragraph elevator pitch Identifies 3 to 4
companies you want to work for, and an
22
MKT 421 GUIDE Enthusiastic Study
MKT 421 Week 2 Team Assignment Marketing Plan
Phase 1   FOR MORE CLASSES VISIT   www.mkt421guid
e.com   Resources University Library,
Internet Create a new product or service for an
existing organization. This product or service
will be the basis for your Marketing Plan Paper.
Obtain your instructors approval of your product
23
MKT 421 GUIDE Enthusiastic Study
MKT 421 Week 3 Assignment Positioning
Presentation (New, 2 PPT) FOR MORE CLASSES
VISIT www.mkt421guide.com This Tutorial contains
2 Presentations Using the same company you chose
for your Week 2 assignment, choose a product or
service the company offers
24
MKT 421 GUIDE Enthusiastic Study
MKT 421 Week 3 Discussion Question 1 FOR MORE
CLASSES VISIT www.mkt421guide.com   Select a
product with which you are familiar. What stage
is your selected product at in the product life
cycle? Provide rationale for your answer
25
MKT 421 GUIDE Enthusiastic Study
MKT 421 Week 3 Discussion Question 2 FOR MORE
CLASSES VISIT www.mkt421guide.com   Select a
product or service. Then select three different
organizations that provide your selected product
or service and compare the prices associated
26
MKT 421 GUIDE Enthusiastic Study
  MKT 421 Week 3 Individual Assignment Marketing
Research Paper   FOR MORE CLASSES
VISIT   www.mkt421guide.com   Resources
University Library, Kudler Fine Foods
Virtual Organization Use the Virtual Organization
link on the student website to access additional
company information on Kudler Fine Foods.
27
MKT 421 GUIDE Enthusiastic Study
  MKT 421 Week 3 Individual Assignment Perceptual
Map Presentation (2 Sets) (New) FOR MORE
CLASSES VISIT www.mkt421guide.com   This tutorial
contains 2 different papers Review "perceptual
mapping" located on the Week 2 ERR page. Review
the example perceptual map in Exhibit 4-14 in Ch.
4 of Basic Marketing.
28
MKT 421 GUIDE Enthusiastic Study
MKT 421 Week 3 Team Assignment Marketing Plan
Phase 2   FOR MORE CLASSES VISIT   www.mkt421guid
e.com   Resources University Library,
Internet Use the product or service you selected
for your Marketing Plan Phase I Paper. Write a
1,400- to 1,750-word paper in which you address
the
29
MKT 421 GUIDE Enthusiastic Study
MKT 421 Week 3 Team Strategy and Positioning
Analysis Part 1 (2 Papers) FOR MORE CLASSES
VISIT www.mkt421guide.com     This Tutorial
contains 2 Papers Select a new product or service
that will be launched by either an existing
organization or one you will create
30
MKT 421 GUIDE Enthusiastic Study
MKT 421 Week 4 Discussion Question 1 FOR MORE
CLASSES VISIT www.mkt421guide.com   What is a
distribution channel? What is the relationship
between channels of distribution and logistics?
How does geographical location affect your
selection of distribution channels?
31
MKT 421 GUIDE Enthusiastic Study
MKT 421 Week 4 Discussion Question 2 FOR MORE
CLASSES VISIT www.mkt421guide.com     What are
the similarities and differences between
promotional push strategies and promotional pull
strategies? What is an example of a situation in
which an organization would use a push strategy?
What is an example of a situation in which an
organization would use a pull strategy?
32
MKT 421 GUIDE Enthusiastic Study
MKT 421 Week 4 Individual Assignment Blue Ocean
Strategy Paper (2 Papers) FOR MORE CLASSES
VISIT www.mkt421guide.com     This Tutorial
contains 2 Different Papers Write a 750- to
1,000-word paper that describes the importance of
blue ocean strategy and identifies a product or
service that would be considered a blue ocean
move. Include the following
33
MKT 421 GUIDE Enthusiastic Study
MKT 421 Week 4 Individual Assignment Using
Perceptual Maps in Marketing Simulation   FOR
MORE CLASSES VISIT   www.mkt421guide.com   Resourc
es Using Perceptual Maps in Marketing
simulation Complete the simulation, Using
Perceptual Maps in Marketing, located on the
student website. Write a 1,050- to 1,450-word
summary in which you address the
34
MKT 421 GUIDE Enthusiastic Study
MKT 421 Week 4 Individual Assignment Using
Perceptual Maps in Marketing Simulation   FOR
MORE CLASSES VISIT   www.mkt421guide.com   Resourc
es University Library, Internet Use the product
or service you selected for your Marketing
Plan Phase I Paper. Write a 1,400- to 1,750-word
paper to include the following
35
MKT 421 GUIDE Enthusiastic Study
MKT 421 Week 4 Team Strategy and Positioning
Analysis Part 2 (2 Papers) FOR MORE CLASSES
VISIT www.mkt421guide.com     This Tutorial
contains 2 Papers Use the same product and
organization you identified in your Week 3
Strategy and Positioning Analysis. Develop a
1,750-2000-word analysis that includes
36
MKT 421 GUIDE Enthusiastic Study
MKT 421 Week 5 Discussion Question 1 FOR MORE
CLASSES VISIT www.mkt421guide.com Florida's
Department of Citrus and a coalition of consumer
groups have launched an attack on your company
for deceptive marketing because your company
markets
37
MKT 421 GUIDE Enthusiastic Study
MKT 421 Week 5 Discussion Question 2 FOR MORE
CLASSES VISIT www.mkt421guide.com     You are the
marketing manager for a leading coffee chain.
Your company has made the decision to expand
internationally, specifically into China.
38
MKT 421 GUIDE Enthusiastic Study
MKT 421 Week 5 Individual Assignment
Environmental Factors   FOR MORE CLASSES
VISIT   www.mkt421guide.com   Resources
University Library, Internet Select an
organization with which you are familiar that
conducts both domestic and global marketing.
39
MKT 421 GUIDE Enthusiastic Study
MKT 421 Week 5 Individual Assignment Map the
Supply Chain Paper (2 Sets) (New) FOR MORE
CLASSES VISIT www.mkt421guide.com   This tutorial
contains two sets of Paper Select an industry.
Write a 750- to 1,000-word paper that identifies
each link in the supply chain and the purpose and
value in each.
40
MKT 421 GUIDE Enthusiastic Study
MKT 421 Week 5 Team Assignment Final Marketing
Plan and Presentation (2 sets) (NEW) FOR MORE
CLASSES VISIT www.mkt421guide.com This tutorial
contains two sets of Paper and Presentation Combin
e your Strategy and Positioning and Product,
Pricing, and Channels papers along with your
promotional strategy into a single Marketing Plan.
41
MKT 421 GUIDE Enthusiastic Study
MKT 421 Week 5 Team Promotional Strategy Paper
and Presentation (2 Papers and 2 PPT) FOR MORE
CLASSES VISIT www.mkt421guide.com This Tutorial
contains 2 Papers and 2 PPT Prepare a 15- to
20-slide Microsoft PowerPoint presentation
illustrating your promotional strategy
42
MKT 421 GUIDE Enthusiastic Study / mkt421guide.com
Write a Comment
User Comments (0)
About PowerShow.com