What is Patent Landscape analysis

1
Patent Landscape Analysis

• A Patent Landscape is an evaluation of a set of
  patents.
• Scope of a Landscape is guided by the desired
  business objective.
• Represented as intelligent visuals

2
Patent Landscape Analysis

• Evidence based management (EBM)
• Less intuition, more fact driven and informed
  decisions
• Better RD strategy, lesser research risks
• Deeper understanding of competitors' portfolio
• Technology Trend analysis
• Competitor analysis Major players, or new
  entrants
• Identification of potential markets
• Dissecting the Patent portfolio of a Company
• Opportunity and risk analysis
•  

BENEFITS
COMMON GOALS
3
Patent Landscape Analysis

• Global Automotive Patents 2010 - 2016
• 17 on Electric vehicles,
• 15 on Hybrid vehicles.

Skyrocketing Automobile patent activity in China
4
Patent Landscape Analysis

• Sequence of Steps
• Concepts Identify the concepts that matter in
  the Landscape requirement.
• Search Conduct a Landscape search a.k.a. State
  of the Art Search
• Data Scope Normally Patents, can include
  Non-patent literature
• Select the right Database or combinations
• Taxonomy Make a tree of the important aspects
  to be analyzed
• Analysis Analyze each reference to see the
  presence of these aspects.
• Mapping Represent the analyzed data as
  intelligent visuals
• Report Normally PPT, Can be Customized to other
  formats of choice

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Patent Landscape Analysis
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