4 Digital Marketing Trends in 2018

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4 DIGITAL MARKETING TRENDS IN 2018
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Bot A chatbot is not new to the
technical world. It has become efficient over the
years and is a valuable asset in digital
marketing. If you are using them to engage with
your visitors on your site or apps, chatbots will
interact with the customer as well as
gain insights into their learning algorithm.
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Machine Learning It is very easy to
discover a new marketing strategy with advanced
technology. 97 business leaders agree to pair
human marketers with machines. Customer behavior
is changing and marketers know how to handle the
situation. A machine can analyze the data faster
and allow marketers to react accordingly.
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Voice Searches On an average people
can type 40 words per minute but can speak 150
words. As google voice search has doubled
compared to last year, optimizing for voice
searches will be the factor to SEO in the future.
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Video Advertising Video content has
taken priority in the past year. 43 users have
expressed to watch more videos and 52 of the
marketers share their views through videos and
get a big return. Video advertising is the
perfect medium for increasing social
engagement and this trend will continue next year.
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Staying Ahead of the Trends The tech
world is continually changing it is anything but
difficult to get left behind on the off chance
that you unaware of the trends. At Skybound
Digital LLC, we work with you to stay up-to-date
with the best marketing techniques to help
maximize your online presence.
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Oklahoma City, OK 73134, USA 405-531-4021
www.skybounddigital.com