5 Tips to Choose the Right Platform for Mobile Application Development

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5 Tips to Help
Choose the Right Platform for Mobile Application
Development
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Understanding Your Target Audience

• Mobile applications serve enormous assistance in
  our daily lifestyle. With the increasing usage of
  smartphones, the mobile app market has been
  expanding like never before. From a developers
  perspective, it is important to keep several
  aspects of app development before beginning the
  development process. The first and foremost
  consideration is knowing your target audience.
• Geographical criteria of your target audience
  vary in many ways. It is imperative for a mobile
  app developer to understand the preferences of
  various regions. For instance, if Southeast Asia
  is your targeted area and Android is mostly used
  in smartphones, you should consider Android as
  the right mobile application development platform.

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Cross Platform Development

• The development of mobile applications that can
  run on multiple platforms is known as
  cross-platform development. Either a company
  develops an original app on a native platform or
  develops the app on a particular platform.
• Generally, cross-platform development tools are
  useful because of they
• Increase the speed of app development
• Reduces the cost of development
• Are of simple prototype

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• Advantages of native applications include these
  features
• Flexible in nature
• Uses the phones battery and memory in an economy
  mode
• They use all the functions of the device such as
  contacts, GPS, camera, etc.
• Advantages of hybrid applications include these
  features
• Coding for all platforms is written at once,
  hence short time-to-market
• It can be imported into any device easily
• Less time is required for the whole development
  process

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Identifying the Features

• Features and user experience play an important
  role in making an app successful. Before deciding
  the platform for app development, the developers
  should check if testing, hosting, deploying
  debugging can be done or not, during the entire
  lifecycle of the app.
• Checking the backend services of the specific
  platform should also be done. The following
  aspects should be checked
• Push notifications
• Data storage
• Authentication
• The requirements features should be compared with
  the capabilities of the application that is being
  developed.

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Using the Correct Analytic Tool

• A mobile applications performance can be tracked
  and analyzed by various tools. It is essential to
  understand the objective of the app and choose
  the right analytic tool. While choosing the tool
  and resources, the following should be included
• Demographic info
• Audio content info
• Video content info
• Real-time activities

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Check the Compatibility
As technology keeps on changing, it is important
to ensure the compatibility of your app with
changing technology. Designing apps in line with
the preferred coding language of mobile app
platform should be the top priority. It is
suggested to write the codes in languages that
include Java (used for Android apps), Objective C
(used for iOS apps) among others.
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