Tata Sky Mobile App - Product Note

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Tata Sky Mobile

• Product Note

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Introduction

• The Tata Sky Mobile app was launched back in 2013
  where it was one of the pioneering apps to
  provide Live TV streaming of over 40 channels.
• Now, we are ready to take the Tata Sky Mobile app
  to the next level and into the future.
• We have rebuilt the app with a new look and host
  of new features on the iOS and Android platforms.
  We will be launching first on the Android
  platform (September end) followed by iOS (October
  end) and last on the Browsers (December end)

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Overview

• Proposition
• Extending the Tata Sky Experience to Smartphones,
  Tablets and Browsers
• Features
• Live TV 250 Live channels
• On Demand Host of TV shows, Movies and web
  content are served on your demand, You can also
  catch up on all your missed shows from previous 7
  days anytime and anywhere.
• Watchlist Any channel or show that you favourite
  can be found here
• My Box My Box will enable you see the schedule
  of all the channels Tata Sky offers (Feature will
  be enabled by November). Subscriber will be able
  to set remote record for all 600 channels on
  their set top box.
• Recharge You can now recharge your Tata Sky
  account from the app
• My Tata Sky Manage your Tata Sky Account from
  the app
• Target Audience
• All Tata Sky Subscribers
• Access
• Tata Sky Mobile app will be available on the
  Apple App Store and Google Play Store

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Platforms supported on Launch

• Android Phones (August end)
• Tata Sky Mobile app will be available on Android
  for Phones with following minimum requirements
• OS version 4.4 onwards
• Minimum CPU dual core 1.2 GHz
• Minimum RAM 1 GB

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How do we get the new Tata Sky Mobile app?

• How to install the app new users (new
  installation)
• The app is available free on Google Play Store
• Search for Tata Sky Mobile on the app store
  download

Tap here to search for our app
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How do we get the new Tata Sky Mobile app?

• How to update the app existing users (Updates)
• Users can go to the my apps section in Google
  Play and select the Tata Sky Mobile app to
  update. Not all subscribers be will see the
  update before 20th September.
• The Old app will show a update message to the
  subscribers from 20th September, this message
  will take the subscriber to the Play store where
  the sub can update to the new app as subscribers
  will no longer be able to use the old app.

This will take the sub to Play Store to update
the app
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Offering

• Home
• Lists the best content that Tata Sky Offers
• Content listed in this section will include Live,
  Catch up and On Demand
• All user can access and browse the app, but only
  validated and logged in subscribers can view
  content
• Live TV
• Lists all channels available
• Only streaming allowed
• On Demand
• The content here is categorized under Movies,
  Shows and Web Shorts
• Catch up for Movies, Shows will be included in
  this section
• Watchlist
• Subscribers favourited content is listed under
  Watch list
• Downloaded and purchased content also is accessed
  from this section.(Feature will be available from
  October)

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Offering

• My Tata Sky
• Recharge You can now recharge your Tata Sky
  account from the app
• Manage Packs Change/update/add Base packs and
  Add Ons for your Tata Sky Account
• My Box
• My Box will enable you see the schedule of all
  the channels Tata Sky offers and also will allow
  for setting remote recordings on the set top box
  (Feature will be available from October)

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Rules

• Subscriber is eligible to watch only those
  channels/videos which he is paying for on the
  Tata Sky set-top box.
• Subscribers will be allowed to stream/view
  content on maximum of 2 devices simultaneously.
• Streaming / downloading / triggering download
  will not be permitted outside the territory of
  India.
• Jail broken/Rooted devices pirated windows
  software will not be supported to ensure content
  protection.
• Recording/copying/casting of video is disabled on
  the device.

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Understanding the new App
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Login to the app

• Once the Subscriber launches the app he is shown
  the Onboarding screen informing the sub about
  what the app is about.
• The subscriber will land on the Home screen of
  the app after he closes the onboarding screens.
• Subscriber will be allowed to browse through the
  app, but he will not be able to view any content
  till he logs in

On Boarding Screens
Launch Screen
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Login to the app

• Subscriber needs to enter his RMN or sub id to
  login.
• Once the sub enters his RMN/Sub ID we will send
  an OTP to the RMN that he will need to enter to
  complete the login process.
• Subscriber also has the option to use his My Tata
  Sky password to login
• Subscriber can reset his password with the forgot
  password link.
• Subscriber can even register on My Tat Sky if not
  already registered

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Layout of the app

• The Layout of the app is similar in all the
  sections of the app.
• Each page has a Hero Banner(Big Banner) on the
  top
• Following the Hero Banner each page will have
  multiple Content Rails
• Footer will consist of the Navigation panel
• Hero Banner
• There will be 3 to 5 hero banner poster that will
  be scrollable.
• These banners will link to content or Live
  channel
• Content Rails
• There can be unlimited number of rails with
  content, these rails will be configured in the
  back end to dynamically reflect on the app.
• Each rail will have a Rail Title associated to
  it.
• Each rail will display maximum of 20 content
  posters while scrolling and additional posters
  will be seen under the See All option
• Content posters contain additional information
  about the content below the image, e.g. Language
  of the content, Genre of the content, etc.
• NOTE The screenshots used are to understand the
  UI and do not represent the actual screen where
  the content will defer.

Hero Banner
Rail Title
Content Card
Content Rail
Navigation Panel
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Home

• This section will be curated to show the best
  content that Tata Sky Offers
• This Section will have rails for Live channels,
  TV Shows and Movies (catch up and On Demand).
• All Movies would have a portrait/Landscape
  posters on the Content card.
• Catch up content and Channel content cards will
  have a Landscape poster on the content card.

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Live TV

• This section will be curated to show Live TV
  channels
• There will be a rail showing all the channels to
  the subscriber so that it is easier for the
  subscribers to find his channel.
• Language information will be given below the
  poster.
• All channels option will open the page where all
  the channels will be listed.
• On selection of any channel a program detail
  screen is shown where the video play back will
  happen automatically of the event that is live.
• All Star channels would not be played on the app,
  subscribers will be redirected to the Hotstar App
  for playback.

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Live TV

• The Program detail screen shows the details of
  the event that on air under the On Now tab,
  details like the Event Name, Description,
  Producer, Director, Star Cast, Audio language,
  airing time, etc. are shown to the subscriber.
• There is a Record button that is used to set
  remote record requests to the subscribers Tata
  Sky HD set top box.
• There is Favourite (star icon) that on tap adds
  the channel to your favourites which can be found
  under the Watchlist section.
• Under the Schedule tab we have the schedule of
  the channel for 3 days. The schedule has the
  airing time of the events along with a short
  description of the event.

Favourite icon
Schedule for next day
Record button
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Live TV

• If you select a future event from the schedule
  you have the option to set a reminder for the
  event in addition to record and event details.
• For a show if we have other episodes (previous
  episodes) we can see all these episodes by
  selecting the Other Episodes option.

Record button
Reminder button
Other episodes
Other episodes of the selected show
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On Demand

• This section will be curated to show TV Shows,
  Movies and Short Videos from the web
• On Demand has been divided into 3 tabs namely, TV
  Shows, Movies, Shorts making it easier for the
  subscribers to find the content they are looking
  for.
• Catch up content will also be available in this
  section.

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Watchlist

• Watchlist divided into 3 tabs namely, Favourites,
  Downloads Purchases
• Favourites will list all the content/channels
  that are favourited by the subscriber.
• Note Downloads and purchases section will be
  available from October.

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My Box

• The schedule of all the channels that are
  available on Tata Sky platform will be visible
  here.
• Subscriber could initiate record requests for
  their set top box from this section
• Note My Box section will be available from
  October.

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Navigation Drawer

• The Navigation drawer give quick look at the
  subscriber Name, Tata Sky Account balance and Due
  date.
• Subscriber has a quick access to the recharge
  option that allows the subscriber to recharge his
  account
• The other options that are available are
• 1. My Tata Sky
• 2. Notifications
• 3. Help FAQs
• 4. Settings

Navigation drawer icon
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Recharge

• Subscribers can do a quick recharge from this
  section.

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My Tata Sky

• My Tata Sky section will open the mytatasky.com
  portal in the app.
• Subscriber will be able to perform all the tasks
  as they do in My Tata Sky such as, Recharging
  their account, View and Modify their packs, Raise
  requests, Order Showcase and much more

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Help and FAQs

• Quick links for the subscriber to contact us are
  given in this section.
• Subscriber can on a tap of a button call us,
  email us, chat with us or even raise a request
  with us.
• A detailed list of FAQ are also available to the
  subscriber to help him use the app better.

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Notifications

• The app will store the list of notifications that
  are sent to the subscribers
• Subscribers can tap on the notification and go to
  the content mentioned in the notification
• Subscribers have an option to delete the
  notifications

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Settings

• App settings can be managed from this section.
• Subscriber can adjust the video quality as per
  his preferences
• Devices can be removed from the account from
  Device management option
• Subscriber can change their My Tata Sky password
  as well.

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Miscellaneous features of the app
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Video Player
Full screen video player
Language selection
Rewind 10 sec
Video quality selection
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Video Player
Video quality selection
Language selection
Full Screen icon
Portrait Video player on detail page
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Search

• Subscribers can search for the content that want
  to watch on the app using search option
• Subscribers will get a list of their recent
  searches and also get predictions on what they
  are searching
• The search results are categorized in Movies, TV
  Shows, Shorts, Channels to make it easier for the
  subscriber to find their content

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Thank You