Title: Alcoholic Drink Market
1Global Alcoholic Drinks Market (Size of 1,199
Billion in 2014) to Witness 3 CAGR during 2015
2020
2Alcoholic Drinks Market
The global alcoholic drinks market is expected to
grow from 1,198.6 billion in 2014, and reach
1,451.6 billion in 2020, growing with a CAGR of
3.2 during 2015 2020. The global market of
alcoholic drinks is mainly driven by the upsurge
in urbanization and disposable income. The
increasing middle class population is increasing
the affordability level of alcoholic drink
consumers. The increasing frequency of
celebrations and increasing consumption of
flavored alcoholic beverages is further promoting
the growth of the market. The growth in
population of high net worth individuals is
leading to increasing sales of premium and super
premium alcoholic drink brands. The consumers of
beer are shifting their interest towards
innovatively brewed beers, such as craft beer.
The sales from off-premise distribution channel
in the developed countries have been observed to
increase during the recent past, which is
impacting the on-premise sales.
3Alcoholic Drinks Market
Liquor is considered to be one of the most
cherished drinks in the parties, events, and
celebrations. The increasing urbanization and up
surging disposable income are the key growth
drivers of party culture in the developed, as
well as developing countries. With the increasing
influence of western countries, the alcoholic
beverages are becoming integral part of the
parties and celebrations. According to World
Health Organization (WHO), over half of the
population in China abstained from alcohol
consumption in 2010 however their percentage has
been observed to decline during the recent past.
This is due to the increasing urbanization and
globalization, which is promoting alcohol
consumption in parties and celebrations in the
country.
4Alcoholic Drinks Market
The information and data in the publication
Global Alcoholic Drinks Market Size, Share,
Development, Growth and Demand Forecast to 2020
represent the research and analysis of data from
various primary and secondary sources. A top-down
approach has been used to calculate the global
alcoholic drinks market by country. PS Market
Research analysts and consultants interact with
leading companies of the concerned domain to
substantiate every value of data presented in
this report. The company bases its primary
research on discussions with prominent
professionals and analysts in the industry, which
is followed by informed and detailed, online and
offline research. The global market of alcoholic
drinks is highly consolidated, where the top two
players account for a share of over 60. The key
players in the global alcoholic drinks market are
Anheuser Busch-inBev, Miller Coors, Heineken
Holdings N.V., Carlsberg A/S, Diageo PLC, Grupo
Modelo, SABMiller PLC, Bacardi Limited PLC, Olvi
PLC, Tsingtao Brewery Company Limited, Beijing
Yanjing Brewery Company Limited, and Kirin
Holdings Company Limited.
5Alcoholic Drinks Market
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