Top Ecommerce Web Design Trends for 2018

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Top Ecommerce Web Design Trends for 2018
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• Ecommerce is big business, comprising a
  respectable portion of global retail sales.
  Today, you can buy almost anything online, from
  cars to socks. And the induction of mobile phones
  and tablets has made ecommerce even bigger
  business. The convenience of mobile shopping
  encourages retailers to create mobile friendly
  websites and applications (apps). As ecommerce
  and mobile shopping continues to grow, trends in
  the sector will continue to emerge, especially
  trends in web design. Below are 2018s top web
  design trends for ecommerce websites.

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Changes in Layout and Loading

• On a mobile website, slow loading can use up
  precious data (for some users) and precious time.
  Plus, it defeats the purpose of fast, convenient
  online shopping. So, every web developer in
  Edmonton and beyond is combatting slow loading
  times by creating savvy page layouts. Simple page
  layouts decrease loading times and improve
  efficiency by only loading necessary elements.

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• This is especially useful on product pages.
  For example, instead of loading 50 products on a
  page, only loading 10 initially then 10 loading
  10 more each time the user scrolls to the bottom
  of the page. Thus, product listings and web pages
  become faster and easier to navigate.

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Website Adaptation

• Long gone are the days of designing a desktop
  and mobile website. Today, developers are
  designing adaptable sites that are
  mobile-friendly and can be viewed on any device.
  However, developers are going a step further by
  designing sites that also adapt to individual
  users. This means by using a users profile
  information, visual acuity, and browsing habits,
  a website can reorder itself to only display
  products and information thats relevant to that
  user. So, web shopping experiences will become
  more streamlined and personalized.

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Even More Mobile-Friendly Design

• The influx of mobile shopping has prompted an
  influx in mobile-friendly web design. A
  mobile-friendly design is a necessity for
  ecommerce websites. Its also a marker for
  contemporary ecommerce web design.
  Mobile-friendly sites are smoother, faster, and
  easier to navigate than the old mobile websites.
  Plus, their configuration and performance are
  almost identical to their desktop counterparts.
  These sites are also cost-effective and lend
  themselves to savvier design.

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Easier Navigation with Hamburger Menus

• Right now, hamburger menus can be found on
  almost every mobile-friendly website. Theyre
  called hamburger menus because their three
  identifiable horizontal lines resemble two buns
  with a hamburger in the middle. These menus
  remain hidden until theyre needed. So, websites
  become more seamless and easier to navigate.
  Theyre so simple that users only need to scroll
  over the horizontal lines to reveal the website
  menu. On smaller screens like smart phones and
  tablets, this conserves space, improves
  navigation and increases site speed.