Title: Mobile App Development Trends Business Should Be Known
1Mobile App Development Trends
Business Should Be Known
2How Much Time do Consumers Spend Using Mobile
Media?
- According to ComScores 2017 Cross Platform
Future in Focus report, the average American
adult (18) spends 2 hours, 51 minutes on their
Smartphone every day.
3Average Time Spent Browsing on a Smartphone
- These figures compare to 34 hours 29 hours for
the United States United Kingdom on desktop.
4Digital Media Time in The US is Higher at 51
Compared to Desktop 42
- Mobile digital media time in the US is now
significantly higher at 51 compared to desktop
(42).
5Percentage of Consumers Using Mobile Devices?
- Ofcom international benchmark shows the global
popularity of using different digital devices in
representative countries.
6Dominance of Multi Platform Majorities
- The majority of consumers are multiplatform
will often be multi-screening, accessing sites on
mobile or desktop, so consistent experiences
across device need to be deployed.
7Unique Users by Platform
- You can see that in most countries multiplatform
ownership dominates, so we switch between mobile
desktop, particularly when selecting products
services.
8How Many Website Visits are on Mobile vs Desktop
Devices
- Audience measurement platform comScore has talked
for some time about strategies to engage and
measure the multiplatform majority across
devices. - I think there will, or should be more focus on
that in the years ahead.
9Desktop Data Analyze
- US is striking in shows how the multi-device
majority dominate, particularly amongst
millennial. - mobile is growing in importance, shows that in
all industries the majority of visits are still
on desktop.
10Conversion By Tables
11Apps Drive Dominant Share of Mobile Time in All
Market
- Consumer preference for mobile apps vs. mobile
sites. should also be thought through as part of
mobile strategy. - Mobile dominates, digital minutes, but where are
these mobile minutes happening. - These countries the percentage of mobile minutes
spent on apps is 80-90.
12Mobile App Usage
- Mobile app usage is growing 6 Year-on-year.
- The growth of apps in some categories like
ecommerce which is useful insight for retailers.
13How Consumers Research Products using Mobile
Search Review Sites
14Google's Mobile Path to Purchase Report
- Smartphone penetration is growing at an
astonishing rate, and the vast majority of
digital consumers are now multi-platform.
15Consumer Engagement up 300 on Mobile Apps
- Digital consumers shop online, learn online,
track health online offer opinions online. - Enterprises need to change their perspective
possibly realign their operations to seize the
opportunities of this new market, where consumer
relevance is king.
16Android Apps Are Becoming More Valuable
- Android has the biggest cut of the app market
- iOS applications always came out on top.
- The revenue of iOS apps has also increased.
17Looking for Mobile App Developer ?
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t-company-dallas-texas - Contact us
- https//www.consagous.com/
- E-mail
- info_at_consagous.com
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