Title: Last Minute Event Promotion Strategies
1LAST MINUTE EVENT PROMOTION STRATEGIES
B Y E V E N T R Y
2Introduction
Event planner always want to promote there events
online to get an good revenue. there may be
occasions beyond your control when you have to
plan a conference or seminar a few days short of
event day. it can be tricky working on an
extremely tight deadline, it can still be done
with an organised plan. Yes, it will probably be
stressful. But don't worry e v e n t r e g i s t
r a t i o n s y swtiellmhelp you to do this.
3Focus on Quality Instead of Quantity
1
I n s tea d o f s en d i n g o n e l a r g e a n
d g en er i c em a i l , f o cu s o n y o u r m
o r e l o y a l f o l l o w er s a n d ta k e th
e ti m e to s en d th em a p er s o n a l i n v
i ta ti o n . T h i s ca n b e b y em a i l , b y
tex t, o r b y p o s ti n g to s o ci a l m ed i
a . A l ter n a ti v el y , o r g a n i zer s co
u l d co n s i d er ta k i n g to p a i d o n l i
n e a d v er ti s em en ts th r o u g h G o o g
l e A d w o r d s , F a ceb o o k , T w i tter ,
o r th r o u g h a n a f f i l i a te a d ca m p
a i g n .
4Email Your Subscribers
2
In last minute to promote your event, you have
to take care of your top prospective attendees.
So, reach out to your general audience. In your
initial newsletter, mention the event in detail
with a call-to-action in the closing paragraph
and a link to the events page. Send emails to
all your attendees with help of event marketing
websites.
5Get Event Participants Involved
3
If you have event participants, get them to
spread the word through their own contacts. You
can provide a free subscription or a product of
their choosing for members who sell x number of
tickets. Properly utilizing event affiliates is
a key to an effective event promotion strategy.
07/10
6Promote, Promote, and Promote Some More on
Social Media
7Thank You!
H T T P S / / W W W . E V E N T R Y . C O M / E
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