Digital Marketing - PowerPoint PPT Presentation

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Digital Marketing

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Digital marketing is the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other digital medium – PowerPoint PPT presentation

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Title: Digital Marketing


1
Digital Marketing
2
What is Digital Marketing?
  • Digital marketing is the marketing of products or
    services using digital technologies, mainly on
    the Internet, but also including mobile phones,
    display advertising, and any other digital
    medium.
  • Digital marketing methods such as search engine
    optimization (SEO), search engine marketing
    (SEM), content marketing, influencer marketing,
    content automation, campaign marketing,
    data-driven marketing, e-commerce marketing,
    social media marketing, social media
    optimization, e-mail direct marketing

3
What's New in Digital Marketing?
  • Social Media Marketing
  • Lead Generation Campaigns
  • Brand Awareness Campaigns
  • Paid Advertising - Google Adwords
  • Marketable website that mark your brand unique
  • Search Engine Optimisation
  • Email Marketing
  • Reputation Management
  • Lead Nurturing - marketing,digitally,
    reinforcements

4
Traditional Marketing vs Digital Marketing
5
Reasons Why Digital Marketing Can Help You Grow
Your Business
  • Digital Marketing Levels the Online Playing Field
  • Digital Marketing Is More Cost-Effective than
    Traditional Marketing
  • Digital Marketing Delivers Conversion
  • Digital Marketing Helps Generate Better Revenues
  • Digital Marketing Caters to the Mobile Consumer
  • Digital Marketing Builds Brand Reputation
  • Digital Marketing Provides better ROI for Your
    Marketing Investments

6
Role of Digital Marketing in Modern World
  • Digital Marketing is Less time taking
  • Digital Marketing Help to target More people for
    business
  • Digital marketing introduced new ways of earning
  • Real time statistics to detect flaws
  • Digital marketing is suited for all categories of
    business

7
Digital Marketing Strategy
  • Plan - Use a data-driven approach to review your
    current digital marketing effectiveness,
    customize analytics, set up KPI dashboards and
    SMART objectives create a strategy of prioritized
    improvements to how you deploy digital marketing
    media, technology and data to increase leads and
    sales
  • Reach - Build awareness using the 6 key online
    marketing techniques which will drive visits to
    your site.
  • Act - Encourage interactions on your website or
    social media to help you generate leads for
    future
  • Convert - Use retargeting, nurturing and
    conversion rate optimization to remind and
    persuade your audience to buy online or offline
    if phone and face-to-face channels if these are
    important to you.

8
Advantages of Digital Marketing
  • Strategize with The Valuable Data and Analytics
  • Content Performance and Lead Generation
  • Improved Conversion Rates
  • More Cost Effective Than Traditional Marketing
  • Higher Revenues
  • Higher ROI from Your Campaigns
  • Compete with Large Corporations
  • Get Prepared for the Internet of Things

9
Thank You.

  • Presented By
  • I am First Pvt Ltd

  • For more Details
  • Emailsupport_at_iamfirst.com 
  • Phone no8390841088 
  • Websitewww.iamfirst.in

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