The Need for Custom Mobile App Development in 2018

1
The Need
for Custom Mobile App Development in 2018
2
Some Stats

• The mobile app ecosystem has witnessed tremendous
  growth over the past few years.
• Overall session app activity grew by 6 in 2017,
  and users are seen to continue to diversify
  their behavior when using mobile apps, says an
  article by smartphone analytics company Flurry.
• The global revenue generated by apps is expected
  to exceed 110 billion in 2018, according to
  estimates published by App Annie.
• But, these stats are not the only reason for
  companies to invest in custom mobile application
  development in 2018. There are several other
  trends that underline the need to do so.

3
More Power to Mobile Apps

• Machine Learning, a subset of Artificial
  Intelligence, will help make phones even smarter
  than they are today.
• Backed by this technology, mobile apps can assist
  with more than just data recording and storage.
• They can perform actual analysis and predict user
  behavior patterns.
• It can provide trend forecasting, based on last
  seasons sales and upcoming promotions.
• Added to this are advancements in Augmented
  Reality (AR).
• AR can enhance interactivity between your brand
  (or products) and customers. It can take online
  promotions to the next level and significantly
  boost sales.

4
Head in the Clouds

• Mobile apps will increasingly use cloud
  integration, such that less internal memory of
  the device is used.
• The efficiency of tasks performed using such
  mobile apps will not be dependent on the state of
  the users handset.
• Operations will be faster and better productivity
  comparisons can be made.
• When choosing a company for custom mobile
  application development, ensure they follow
  stringent security standards.

5
A Step Ahead

• The one thing that drives companies towards
  custom mobile application development is the need
  to keep pace ahead of competition.
• With your rivals using mobility strategies to
  leverage cost, productivity, and other benefits,
  you dont want to get left behind.
• Instead, companies can use mobile apps in
  different ways to differentiate themselves from
  the competition.

6
HokuApps Your Custom Mobile App Development
Partner in 2018

• Custom mobile application development services
  from HokuApps will offer many innovative
  possibilities in 2018.
• All these offerings may translate to higher
  costs.
• Against this backdrop, you can choose a company
  like HokuApps as it offers reusable components
  and predesigned modules to expedite creation and
  reduce costs associated with custom mobile
  application development.

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www.hokuapps.com