TACKELING FAKE NEGATIVE REVIEWS ON GOOGLE - PART 1

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PART 1
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• One word that strikes us hard both physically and
  mentally during our initial stages of small
  businesses is called Negative Reviews. Yea,
  seriously we get tensed and start to sweat as
  soon as a negative review is dropped.

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• We try to address the problem in a very polite,
  friendly manner and try to win back our customer.
  
• But what if it was not a loyal customer on the
  other end? If it was some random guy who doesnt
  even what your product is based on.

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• Wait what, Can this happen? Of course it can!
• Well for those who are hearing this for the first
  time, Wake up people. Fake reviews are a
  bundle of nerves for all small business owners as
  good reviews are their baby steps to success.
  

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• As you might have known by now that creating a
  Gmail ID and shooting out comments (both
  negatively positively) is not at all a big deal
  (like Virat scoring another 100).

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• Many try this trick for gaining positive reviews
  at initial stages. I know many of you might have
  tried this for your business. But now days the
  same trick is now used for spreading negative
  comments too.

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TERMS CONDITIONS BY GOOGLE

• Even though Google has innumerable terms and
  conditions for user reviews. Even the Top Seo
  Companies in Chennai are keeping a regular update
  on these policies.

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• But none are useful in automatically fishing out
  these comments. It is our duty to monitor reviews
  very carefully and frequently to avoid any
  mishap. By marking out all the comments using
  your own experience and strategy, you can prove
  to Google that these comments have violated the
  guidelines and ask them to remove it.

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• It feels relaxing after hearing that you could
  remove all the negative reviews right. No, dont
  be because it doesnt stop there. The tricky part
  is some fake reviewers give only the star rating
  and do not write any comments.

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• In these cases we cant prove to Google as star
  rating doesnt violate any guidelines as there is
  no text in it. In a small scale business, you
  will definitely know your customers very well and
  it is easy to find which is Fake and which is
  genuine.

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To be continued. . .

• Hope you got an idea about tackling comments
  moderately. But to become a PRO in handling harsh
  comments you need to know more. So wait for the
  second part until next week.