logo design software

1
Logo-The soul of the business

• Logo is the most important factor in the
  marketing of a business.A logo is not just a
  combination of typography and colours but the
  soul of the business.The perfect logo contains
  all the basic details of the business.Without a
  logo the marketing plan of business is incomplete
  because the first thing people remember about a
  brand is its logo.

2
Features of a Perfect Logo

• A perfect logo serves two purposes, it tells
  people about the company and it provides a visual
  representation of business.
• The logo should be simple
• For the potential clients or customers to
  recognize the brand the logo should be distinct
  but simple.The design of the logo should not be
  stuffed with the over combination of colors or
  fonts.

3

• Should be Versatile
• A great logo should be able to print in various
  sizes or in various layouts through various
  medias without losing its contrast or quality.
• The logo should be appropriate for your business
• every logo has a an aim based on the business it
  owns.the logo should represent the basic details
  of the business.

4

• Memorable design
• The design of the logo should be memorable on
  mind of people who are viewing that.The
  combination of colors and fonts should be in such
  way that it strikes the mind of the viewer.
• Some Examples

5
How to Design the perfect logo

• Design the perfect logo is not an easy task.Only
  an experienced designer can create the optimal
  combination of typography and colors. Working on
  the design of a logo is a very time consuming
  task and also needs good color sense and
  creativity.In such cases there are certain
  applications like logo design softwares, which
  enables you to choose from a wide range of
  layouts.