MKT 438 Possible Is Everything--tutorialrank.com

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MKT 438 Possible Is Everything/tutorialrank.com
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MKT 438 Possible Is Everything/tutorialrank.com
MKT 438 Entire Course For more course tutorials
visit www.tutorialrank.com MKT 438 Week 1
Individual Assignment Defining Public Relation
Paper (2 Papers) MKT 438 Week 1 DQ 1 MKT 438
Week 1 DQ 2 MKT 438 Week 1 DQ 3
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MKT 438 Final Exam Guide (UOP Course) For more
course tutorials visit www.tutorialrank.com Compl
ete the Final Examination. 1. The
objective of public relations is to sell
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MKT 438 Week 1 DQ 1 (UOP Course) For more
course tutorials visit www.tutorialrank.com Shoul
d a company be concerned with public opinion? Why
or why not?
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MKT 438 Week 1 DQ 2 (UOP Course) For more
course tutorials visit www.tutorialrank.com
Which PR communication tool do you feel is the
most effective? Why?
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MKT 438 Week 1 DQ 3 (UOP Course) For more
course tutorials visit www.tutorialrank.com
What role does PR play in your organization?
Explain your answer.
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MKT 438 Week 1 Individual Assignment Defining
Public Relation Paper (2 Papers) For more
course tutorials visit www.tutorialrank.com
Resources University Library, Internet Write a
700- to 1,050-word paper in which you define PR.
Include in your paper Explain your personal
definition of PR and definitions from three
different sources, such as the Public Relations
Society of
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MKT 438 Week 1 The Role of Public Relations For
more course tutorials visit www.tutorialrank.com
MKT 438 Week 1 The Role of Public
Relations Select a company, business, or
non-profit organization and provide an example
about how public relations (PR) principles
apply. Write a 700- to 1,050-word paper in which
you examine the following The multiple
definitions of Public Relations.
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MKT 438 Week 2 DQ 1 (UOP Course) For more
course tutorials visit www.tutorialrank.com
What are some positive and negative aspects of
publicity?
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MKT 438 Week 2 DQ 2 (UOP Course) For more
course tutorials visit www.tutorialrank.com At
what stage of the PR campaign should evaluation
occur? Explain your answer. What are three types
of evaluation techniques used in PR? What are
examples of each?
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MKT 438 Week 2 DQ 3 (UOP Course) For more
course tutorials visit www.tutorialrank.com How
would PR research impact a PR team? Give an
example.
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MKT 438 Week 2 Individual Assignment Public
Relations Case Study (BP) (2 Papers) For more
course tutorials visit www.tutorialrank.com MKT
438 WEEK 2 Public Relations Case Study MKT 438
WEEK 2 Public Relations Case Study Resource The
Practice of Public Relations textbook, University
Library, Internet
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MKT 438 Week 2 Internal Public Relations For
more course tutorials visit www.tutorialrank.com
MKT 438 Week 2 Internal Public
Relations Resource The Practice of Public
Relations, Ch. 11 Read the Sony Shoots the
Messenger Case Study on page 242 in The Practice
of Public Relations, Ch. 11. Answer the three
questions at the end of the chapter located on
page 243.
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MKT 438 Week 2 Team Assignment Part I Public
Relations Campaign (Delta Airlines) For more
course tutorials visit www.tutorialrank.com
Part I Public Relations Campaign MKT 438 WEEK
2 Resources The Practice of Public Relations
textbook, University Library, Internet. Select
a PR scenario from the following list
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MKT 438 Week 3 DQ 1 (UOP Course) For more
course tutorials visit www.tutorialrank.com
What PR tools are critical in building long-term
relationships an organization's publics? What are
the advantages and disadvantages of these tools?
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MKT 438 Week 3 DQ 2 (UOP Course) For more
course tutorials visit www.tutorialrank.com
What is your organization's relationship with
the local, regional, national, and global media?
How does it impact your organization's PR
coverage?
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MKT 438 Week 3 DQ 3 (UOP Course) For more
course tutorials visit www.tutorialrank.com How
critical is the internal communications process
in PR? Explain.
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MKT 438 Week 3 How Organizations Proactively
Approach and Respond to Social Responsibility
Sustainability (Microsoft) For more course
tutorials visit www.tutorialrank.com MKT 438
Week 3 How Organizations Proactively Approach and
Respond to Social Responsibility/Sustainability Se
lect an organization that has a known interest in
social responsibility and/or sustainability. Write
a 1,050- to 1,400-word paper that addresses the
following questions Why did you select this
organization?
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MKT 438 Possible Is Everything/tutorialrank.com
MKT 438 Week 3 How Organizations Proactively
Approach and Respond to Social Responsibility/Sust
ainability (Starbucks) For more course
tutorials visit www.tutorialrank.com MKT 438
Week 3 How Organizations Proactively Approach and
Respond to Social Responsibility/Sustainability Se
lect an organization that has a known interest in
social responsibility and/or sustainability. Write
a 1,050- to 1,400-word paper that addresses the
following questions Why did you select this
organization?
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MKT 438 Possible Is Everything/tutorialrank.com
MKT 438 Week 3 Individual Assignment
Organizational and Societal Functions of Public
Relations Paper (2 Papers) For more course
tutorials visit www.tutorialrank.com MKT 438
WEEK 3 Organizational and Societal Functions of
Public Relations Paper
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MKT 438 Week 3 Phase 1 Public Relations Campaign
for a New Product or Service For more course
tutorials visit www.tutorialrank.com MKT 438
Week 3 Phase 1 Public Relations Campaign for a
New Product or Service Note This Learning Team
assignment has two components. You will be
completing the first part in Week 3 and the
second part in Week 4. Your public relations firm
has been selected to develop a promotional
campaign for an industry that is launching a new
product (or service).
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MKT 438 Week 3 Team Assignment Part II Public
Relations Campaign Resources (Delta Airlines)
For more course tutorials visit www.tutorialrank.
com MKT 438 WEEK 3 Part II Public Relations
Campaign Resources The Practice of Public
Relations, textbook, University Library,
Internet Write a 700- to 1,050-word paper in
which you recommend strategies to build media
relations and generate publicity for the
organization selected in Learning Team Meeting
One. Address the following in your Strategy
Paper List objectives for the Public Relations
Campaign.
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MKT 438 Week 4 Approach to Crisis Management
Defending an Organizations Reputation For more
course tutorials visit www.tutorialrank.com MKT
438 Week 4 Approach to Crisis Management
Defending an Organizations Reputation Resource
The Practice of Public Relations, Ch. 3, Ch. 5,
Ch. 6, Ch. 13, and Ch. 17 Select one of the
following case studies to read and do research on
from The Practice of Public Relations Race
Relations with that Soy Latte? (page 59) Uber
Success Brings PR Problems (page 102) Ethical
Hammer Falls on Daddy Huxtable (page 124) Up
Your Bucket for a Wonderful Cause (page 287)
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MKT 438 Week 4 DQ 1 (UOP Course) For more
course tutorials visit www.tutorialrank.com Why
is it important to integrate anticipated crisis
responses in an organization's proactive PR
planning?
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MKT 438 Week 4 DQ 2 (UOP Course) For more
course tutorials visit www.tutorialrank.com
What potential effects can a crisis have on an
organization? Explain your answer.
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MKT 438 Week 4 DQ 3 (UOP Course) For more
course tutorials visit www.tutorialrank.com
Read the case on the Exxon Valdex. What do you
see as the top PR problems from this case and
what would you do differently if you were in the
PR department?
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MKT 438 Week 4 Individual Assignment Effective
Communication Case Study Analysis (UOP Course)
For more course tutorials visit www.tutorialrank.
com Resource The Practice of Public Relations
Select one of the following case studies located
in The Practice of Public Relations or a case
study assigned or approved by faculty The
Tylenol Murders, Ch. 2
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MKT 438 Week 4 Individual Assignment Public
Relation Case Study ( McDonalds) (2 Papers) For
more course tutorials visit www.tutorialrank.com
MKT 438 Week 4 Individual Assignment Public
Relation Case Study ( McDonalds) (2 Papers)
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MKT 438 Week 4 The Tactical Plan for the Public
Relations Campaign Paper For more course
tutorials visit www.tutorialrank.com MKT 438
Week 4 The Tactical Plan for the Public Relations
Campaign Paper Resource The Practice of Public
Relations, Ch. 9 and Ch. 15 Last weeks
assignment dealt with strategic approaches in
public relations. This weeks assignment deals
with tactical campaign approaches. You will
develop an implementation plan to execute on the
strategy that you have developed for your
campaign.
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MKT 438 Week 4 The Tactical Plan for the Public
Relations Campaign Presentation For more
course tutorials visit www.tutorialrank.com MKT
438 Week 4 The Tactical Plan for the Public
Relations Campaign Presentation Develop an 8- to
10-slide presentation (Microsoft PowerPoint or
Prezi) with speaker notes that outlines the
tactical elements of your campaign using all of
the information that you researched for your
paper. Format your presentation consistent with
APA guidelines.
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MKT 438 Week 5 DQ 1 (UOP Course) For more
course tutorials visit www.tutorialrank.com How
has technology impacted the dissemination of
information to global publics?
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MKT 438 Week 5 DQ 2 (UOP Course) For more
course tutorials visit www.tutorialrank.com How
can the power of PR influence and change your
point of view? Is this ethical?
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MKT 438 Week 5 DQ 3 (UOP Course) For more
course tutorials visit www.tutorialrank.com How
has globalization, technology, and diversity
affected PR in the past five years?
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