MCMinfotech Digital Marketing - PowerPoint PPT Presentation

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MCMinfotech Digital Marketing

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Title: MCMinfotech Digital Marketing


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Traditional Marketing refers to the conventional
methods of marketing used ever since the concept
of advertisements or marketing came into
existence. This primarily includes the following
modes for brand promotion Newspaper, Flyers,
Radio, Television.
Digital marketing is the marketing of products or
services using digital technologies, mainly on
the Internet, but also including mobile phones,
display advertising, and any other digital medium.
Business networking sites, Email marketing,
Blogs, Social media sites, etc.
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Why should you choose Digital Marketing?
  •  More Cost Effective- It is more cost-effective
    than traditional marketing. This is especially
    important for small businesses as they dont have
    many resources or a lot of capital. New media can
    provide you with a cheaper and more effective
    advertising channel.
  • Use Content to Connect with Customers- Using
    digital content either sponsored or free allows
    you to connect with consumers much more
    effectively than billboards, direct mail or PR
    campaigns. The strength of your online presence
    now directly linked to the success of your
    business.
  • Track Your Customers Journey-Using analytics
    services like Google analytics, you will be able
    to monitor all your customers actions,
    preferences and get a better insight into their
    behavior. Analytics allow you to build the
    persona of your customer so that you can offer
    them the perfect experience.
  • Increased Conversions- If you have an online
    business and you are marketing products and
    services online, you can easily measure your
    success by incoming traffic that gets converted
    into subscribers, leads or sales and this way you
    can calculate and improve your conversion rates.

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How can you use Digital Marketing?
  • Think marketing system not website
  • Traffic, Contacts, Referrals,
  • Decide who your best customers are and target
    them with the right offer
  • Segments, Personas, Life cycle stage
  • Make it easy for the right people to find you
  • Advertising, Showing up in search
    results, Influencer marketing , Email
  • Website
  • Keep it simple, Use research, Get
    visitors to act
  • Use the right technology
  • Set SMART growth goals
  • Specific , Attainable , Realistic,
    Time-bound
  •  Get help
  • Planning can be time consuming.
    Getting some outside help can
    accelerate the process.

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Things that come under Digital Marketing
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Why should you choose us?
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How we are different from other institutes?
Other Institute focus more on theory.
We focus more on practical's.
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Enroll in Today for Digital Marketing classes
Contact Us Postal AddressB-6, Shivalik,
Malviyanagar , Near Aurobindo College, Nearest
Metro Malviya Nagar Gate 1 Phone91-786300050
0/91-9868886882 011-46016888 Skype
skyidname Emailinfo_at_mcminfotech.com
mcminfotech1_at_gmail.com Web mcminfotech.com
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