How to Setup Goal Conversion in Google Analytics

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How to Setup Goal Conversion in Google Analytics

• Developed by Windzoon Technologies

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What is Goal Conversion?

• To be clear, your conversion goal is the outcome
  you expect for the Web page youre optimizing.
• It should be measurable. Otherwise, you have no
  way of knowing whether youre reaching your goal.
  It should also move visitors toward the over-all
  business goals you have for your website.

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Why Setup Goal in Google Analytics

• Goals in Google Analytics allow you to track
  particular user interactions on your site. These
  user interactions can be anything including
  website traffic track, form submissions, button
  clicks, downloads, and more.
• When a website visitor implements the specific
  action that youve defined as a goal, Analytics
  records that as a conversion.
• Lets take a look at how to set up goals in
  Google Analytics.

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How to Create Goal in Google Analytics

• Sign into your Google Analytics account and
  choose the website for which youd like to create
  a new goal.

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In the left side, choose Admin. Then in the View
column, click Goals
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To setup new goal, click the New
Goal button.
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Now youll be prompted to enter a description and
the details of your goal. You can enter a
suitable name and choose the right goal type.
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• Youll see four different goal types to choose
  from. They are
• Destination
• You can choose this goal type if you want to
  treat a page view or screen view as a conversion.
• Duration
• You can measure user engagement by treating time
  spent on a page as a conversion.
• Pages/Screens per session
• This is another way to measure user engagement.
  You can measure the number of page views per
  session as a conversion.
• Event
• You can treat user interaction like button click,
  video play, eBook download as a conversion.

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After youve chosen your options, click Continue.

• Now youll be asked to enter the destination URL.
  In our case, its the thank you page URL. You can
  choose Equal to from the drop-down menu. Then
  enter only the URL slug of your thank you page by
  removing the domain name in the destination field

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• You can also click on the Verify this Goal link
  if you want to measure how often this goal would
  have converted on your data from the past 7 days.
• Click Save.
• Thats it!
• Youve successfully created a goal in Google
  Analytics.

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If you enjoyed this article, you may also want to
check out our Digital Marketing Company
Windzoon Technologies based at USA and India
Address Eastern Road, Wyncote 19095 PA,
USA ----------------------- A2/610, Palladium
Building, Corporate Road, Makarba., Ahmedabad-51
Email Address info_at_windzoon.com Website Address
http//windzoon.com Phone number 1 (347)
352-8636 91 9904713335