CREATING SOCIAL MEDIA MARKETING STRATEGIES- 2018 - PowerPoint PPT Presentation

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CREATING SOCIAL MEDIA MARKETING STRATEGIES- 2018

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The things you plan to do and the targets you wish to achieve can be obtained by productively utilizing social media strategies. – PowerPoint PPT presentation

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Title: CREATING SOCIAL MEDIA MARKETING STRATEGIES- 2018


1
CREATING SOCIAL MEDIA MARKETING STRATEGIES- 2018
2
  • The things you plan to do and the targets you
    wish to achieve can be obtained by productively
    utilizing social media strategies.
  • TRS Tech, being one of the leading companies,
    offers a wide range of services including SEO and
    Social media marketing strategies.
  • Not only will it lead you to successful Social
    media optimization but also fix the loopholes
    that might be damaging your entire Social Media
    Marketing.
  • TRS Tech provides specific and concise Social
    media optimization services that are more
    effective when it comes to execution.

3
Define goals and objectives
  • The first and foremost step in establishing an
    effective SMO strategy is to establish unique
    objectives and goals.
  • Well organized goals are important to gauge your
    ROI and success.
  • The major goals considered should be a strategy
    that is Specific, Measurable, Attainable,
    Relevant and Time-savvy.

4
Track relevant and meaningful Metrics
  • Like, Shares, Comments, and retweets are easy to
    track but their real significance for business is
    hard to track.
  • Different Channel sources generated leads,
    click-through-rates and web referrals needs to be
    considered.
  • Whatever your SMO strategy is, it should be in
    accordance with the Social media marketing
    strategy of your business.

5
Discover your targeted audience
  • Your audience pattern and their behavior decide
    what your strategy should revolve around.
  • Optimized Content according to the customers,
    followers and potential customers will lead to
    more conversions and successful campaigns.
  • Converting Social media potential customers into
    business is also critical yet significant.

6
Evaluate competitors via competitive analysis
  • Keep a track of what and how your competitors are
    progressing.
  • Also what is new in the market and the changing
    trends in the interest of customers needs a
    thorough evaluation.

7
Conduct social media audit
  • Extensive and detailed social media audit prior
    to incorporating changes is necessary.
  • All social media platforms to be thoroughly
    checked using analytics for Facebook, Instagram,
    Twitter, LinkedIn, Snap chat, and Pinterest.

8
Incorporate findings and optimize social media
accounts
  • Finally, it is important to incorporate all the
    highlighted changes and fix issues to optimize
    all social media accounts.
  • The more relatable your social media accounts
    are to your client's demand, the more effective
    your marketing strategy will work.

9
  • THANKS FOR WATCHING.!!!!!
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