5 Key Prospecting Tips for New Insurance Agents

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5 Key Prospecting Tips For New Insurance Agents
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Make use of Referrals or Leads

• One of the certain ways of prospecting is having
  a steady stream of qualified referrals to look
  up. It is the lifeblood of any company.
• It is also the most effective way to view for new
  business and for good reason. There isnt one
  single great method. There are, however, hundreds
  of ways to generate leads. The more you use, the
  more leads youll generate.
• Having a strong referral-generating process in
  place will ensure not only that you are
  constantly introduced to new prospects, but that
  you are constantly introduced to the right
  prospects the ones that meet your Ideal Client
  profile.

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Know Your Way Online

• Today almost everything is available online.
  Every service including insurance is as far as a
  click of a button.
• Which means almost every agent has their own
  sites and are already looking for prospects
  online, leading to an already heavy competition
  for attention.
• In such case Building a strong online brand and
  having a well-positioned spot in the search
  engines can be of much help.

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Be Specific

• Insurance agents generally offer more than one
  kind of cover plan. While this expands your
  portfolio and can make you more business, it
  doesnt mean you should be marketing yourself as
  the jack of all trades.
• The key is to be the Master of One! Show your
  prospects that though you offer varied options,
  should they selected, but you have a particular
  specialization. And this bit of information
  should be very clear in your description.

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Use Impactful Speech

• How you introduce yourself and your plan should
  be in tandem with the client and his thought
  process and should not be a cause of friction.
• Always think of the golden rule, the first
  impression is the last impression.  What you say
  in your first interaction with your client will
  set the mood for all future interactions, so make
  sure it is the best one.

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Be Prepared

• The field of prospecting is all about the gift of
  garb and a presentation that appeals to the
  prospects. Which means during your interactions,
  as you explain to them any plans, objections can
  be raised.
• Do enough research and think far and wide in
  order to prepare yourself for an arc ball thrown
  your way. Be practical and alert in expecting
  what possible questions may be posed and you will
  be golden.

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Follow Core Actions

• The idea is not to just attract scenarios but
  also to close the deal.
• While these points will surely help attract
  prospects what will help you keep them is
  efficiency you show in contacting the prospects
  once you know that they are heating up and
  secondly and most importantly presenting to them
  a Unique Value Plan. Something they cannot
  reject. Pull this off and you are golden!

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