Benefits of Investing in a Responsive Web Design

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Benefits of Investing in a Responsive Web Design
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• A website is not something that should be created
  by considering the only screen, as it can be
  accessed from any screen. A company that may be
  of any size requires a robust website and a
  professional website design as it represents the
  business online. While you hire a web design
  agency, make sure they create a responsive web
  design. A responsive website can be described as
  an approach to view web pages on any size of the
  screen. In todays world where every website is
  accessible via ones phone, a user may not want
  to invest the valuable by time by opening desktop
  just for browsing a website. In this article, you
  will get to know why you should invest in a
  responsive web design.

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Cost Effective

• A Responsive web design takes care of the problem
  as you can get a website that re-adjusts itself
  to fit any screen size. It serves as a benefit to
  the business as the overall because the entire
  multi-device experience can be significantly
  enhanced within a single administration. Building
  different versions for various devices is an
  expensive task while having a responsive web
  design is cost-effective. Clients will also find
  it much easier and less time consuming to manage
  and maintain a single site with much less content.

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Leverages SEO

• Google keeps updating its algorithm. In 20015,
  Google updates its algorithm to include mobile
  friendliness. Therefore, there came a wave of
  creating a responsive design in order to attract
  potential customers through multiple mobile
  devices. Having a single responsive version of
  the website rather than separate desktop and
  mobile versions avoids the issue of duplicate
  content which can negatively impact your search
  engine marketing.

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Leverages SEO

• It is also becoming as important to search engine
  optimization in terms of strong backlinks,
  quality content, and better bounce rates
  translate into higher search rankings that
  leverage the entire SEO process as well.

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Improves User Experience

• When someone visits your website for the first
  time through their desktop or smartphone, you
  want them to have a consistently positive
  experience. Browsing a quality responsive website
  with a mobile device saves the user from the need
  of zooming, pinching and shrinking screens. It is
  important to optimize your website not only for
  search but also for easy access.

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Improves User Experience

• Responsive web design benefits users by making
  easier to continue viewing content within HTML 5
  web applications without an internet connection.
  An improved user experience will boost sales and
  improve customer retention.

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Increases Conversion Sales

• Users generally do not want to get redirected to
  device specific websites because the process is
  time-consuming. Creating a consistent user
  experience across all devices is key to
  converting new customers. Responsive design
  removes barriers that having multiple sites can
  present such as performance, functionality and
  consistent look and feel. Consistent user
  experience will also have a positive impact on
  your conversion rates that will result in
  increasing the overall conversion and sales on
  your website.

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Increases Conversion Sales

• Responsive design is key to keep up ahead of your
  competitors and the trends in the market. With
  the increasing demands of devices such as
  smartphones and tablets, having a responsive web
  design will allow you to reach potential
  customers.

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Thanks!

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