Digital Marketing Company in Kochi

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INTRODUCTION OF DIGITAL MARKETING

• Digital Marketing is provides an introduction to
  techniques such as search engine optimization,
  internet advertising, social media marketing and
  email marketing used to market a business on the
  internet.

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• Content marketing
• Blogging
• SEO
• Website designing
• Social media marketing
• Affiliate marketing
• Mobile marketing
• Email marketing
• Online PR
• Youtube
• Infographic
• Google Adwords

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• You can target a local audience, but also an
  international one.
• Your audience can choose how they want to receive
  your content.
• Interaction with your audience is possible
• Digital marketing is cost-efficient
• Data and results are easily recorded
• Level playing field
• Real time results
• Brand Development

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• As most of the times, consumers are active
  online, you wont be able to know and reach them
  if you dont make your business online too. Due
  to digitalization and consumer needs, digital
  technology continues to expand and nurture and
  digital marketing strategies are evolving to keep
  up.
• Digital marketing strategy is the series of
  actions that you can take to help your business
  achieve your marketing goals through digital
  mediums and campaigns.

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• A mobile-responsive website is so important for
  your business to grow and prosper. Especially
  when you consider the fact that 60 of internet
  access is occurring on mobile devices.

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• Search engine optimization or SEO is the set of
  rules that every website or blog needs to follow
  to optimize the search engine rankings that will
  improve its visibility. It is the right way to
  enhance the quality of the website by making it
  interactive, user-friendly, and faster.

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• Content marketing is a communication designed
  with the consumer in mind.
• Content marketing is a strategic marketing
  approach focused on creating and distributing
  valuable, relevant, and consistent content to
  attract and retain a clearly-defined
  audience??and, ultimately, to drive profitable
  customer action.

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• Blogging can help you share timely and relevant
  information with your customers. Think of it as a
  direct way to communicate with your customers.
• Businesses who use blogs receive 67 more leads
  than businesses who dont market with blogs.

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• Social media marketing is one of the most
  cost-effective paid marketing strategies and
  offers an abundance of targeting options. Reach
  the exact type of audience, or target different
  types of buyer personas at the same time with
  proper social media strategy and paid ads.

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• Influencer marketing is a type of marketing that
  focuses on using key leaders to drive your
  brands message to the larger market. Rather than
  marketing directly to a large group of consumers,
  you instead inspire influencers to get out the
  word for you.

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• Email Marketing is still going strong, and those
  marketers who arent using it are missing out.
  Email marketing is a way to send emails to your
  customers or clients in order to maintain or
  foster interest in your product or service. Here
  are some interesting facts that will hopefully
  convince you to try email marketing as one of
  your effective marketing strategies.

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• Pay per Click (PPC) is now widely regarded by
  digital marketers as the quickest, most
  consistent way to drive relevant traffic to a
  website. PPC (Pay-Per Click) is a complex field
  of digital marketing, which is often described as
  a cross between financial trading and advertising.

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• Video Content Marketing can help you to navigate
  your planning, strategy, content and results on a
  year-on-year basis to make sure you are getting
  the most from your video marketing budget. Video
  content marketing is an effective strategy that
  brings multiple benefits to ROI and user
  engagement rates.
• Its much easier to convey the message with video
  than through text actually, when reading the
  text, readers retain only 10 of the message they
  have just read, but when they watch the same in a
  video, they retain a staggering 95 percent of
  information.

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• A business youd like to improve online
  visibility for, the simplest thing you can do to
  ensure your customers can find you online, is to
  add your business to Google maps

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THANK YOU