Things to Know About Geofencing Advertising

1

• Things to Know About Geofencing Advertising

2
(No Transcript)
3

• Geo-fencing is a location-based (mobile) ad
  benefit that gives marketers a chance to indicate
  ads to users on their gadgets in a characterized
  geographical radius, for example, a health
  practice. The fencing originates from the fact
  that you are deciding a latitude-longitude
  pinpoint and creating a radius as small as 20
  meters from the point. Basically, upload the
  latitude/longitude and the coveted radius. (This
  procedure can change for other ad networks.)
• We suggest testing geofencing advertising Plan
  for your market, especially in the event that you
  are thinking about the accompanying

4
(No Transcript)
5

• Piggy-Backing on Traditional Creative A great
  tactic to amplify your traditional reach. Placing
  ads in a train station? Make beyond any doubt you
  place geo-fencing advertising Plan around the
  station so users will also observe you on their
  telephones. We've also observed it done by
  impactful billboards where there is heavy
  pedestrian activity.
• Location Relevancy Users driving on their
  telephone may not realize there is a practice
  location nearby. Play on this. Having duplicate
  that talks about you "being ideal around the
  square" can be really intense when the user is in
  the area. They'll search for you whenever around!
  

6
(No Transcript)
7

• Focused Conquering Competitive overcoming (for
  the all the more daring of advertisers) allows
  you to place your ad around a contender's
  practice. Consider how great this is for those
  encountering a long wait time and reevaluating
  their care supplier. This may be more impactful
  around primary care practices where the potential
  patient will probably look around. You can also
  attempt Orthopedic and Joint locations where
  second opinions are more typical. Duplicate Idea
  "Looking for a second opinion?"

8
(No Transcript)
9

• Custom Messaging When you know where your
  customers will be, and how they are devouring
  your message (mobile), you can customize
  messaging and personalize the offer. This is how
  geofence smartphones work.
• Short answer, it can vary. On the off chance that
  you are in a rural area you may want to broaden
  it a bit with the goal that it's sufficiently
  large to make an impact. Advertisers in urban
  areas can afford to get hyper-focused. On the
  other side, going too wide in a city weakens the
  location-based relevance you may go for. It's all
  about testing. In the event that data is
  disappointing right away, you can always tweak
  your radius and message.

10
Contactus

• Copley Advertising Geofencing mobile advertising
• Located Brookline Massachusetts United States
• Phone no. 1 617-651-2249
• Website www.copleyadvertising.com