Turns Sight into Taste with Great Food Photography Hacks - PowerPoint PPT Presentation

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Turns Sight into Taste with Great Food Photography Hacks

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The best food photography hacks to encourage your customers to eat and improve sales. – PowerPoint PPT presentation

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Title: Turns Sight into Taste with Great Food Photography Hacks


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Turn Sight into Taste with Great Food Photography
Hacks
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  • The rise of real and organic food combined let
    many consumers focus on healthier options.
    However, this doesnt only affect the local food
    and beverages industry, as it also causes sudden
    changes in how the food is presented in food
    photography.
  • Gone are the days of people being tempted by a
    plate of vividly colored and perfect looking dish
    on the menu of a new restaurant.

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  • Professional level food photographers will
    understand the complexity of making a simple dish
    look as artistically pleasing. They are set out
    to capture the ever-changing tastes of the market
    by keeping the dish real, a little messy and
    tasty at the same time.
  • Whether you prefer a messy approach or all clean
    style, the goal is to turn sight into the taste
    with the best you can!

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Consider the Background
  • The most beautiful item can easily look ordinary
    if you are going to be careless in the
    background. A clean white texture can complement
    any food item. However, color papers and color
    glasses can also help when it comes to capturing
    photos of appetizers and roasted food.

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Use Natural-like Lighting
  • Using natural-like lighting should be
    prioritized, and surely professional
    photographers know how to create one. The
    standard flash lighting can be too harsh for
    fresh and delicate food. Crips and fresh lighting
    is a great need for a fresh fruit dish or a
    salad. Wouldnt it look tasty to have glistened
    char of a steak and a grilled fish on earthy and
    fiery lighting? Make sure to focus on the
    qualities of the ingredients and the dish itself,
    and emphasize it with the right lighting style.

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  • Surely, those hacks are not enough to create the
    perfect shot you need, but its a good start to
  • be ready in taking pictures of those sweet
    cupcakes or delicious steak for your menu.

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