Football Legend CR7 to be Eternal on Blockchain - PowerPoint PPT Presentation

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Football Legend CR7 to be Eternal on Blockchain

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The football season that ended recently was the source of innumerable advertising contracts around the world. From mobile phones to cars and online services, – PowerPoint PPT presentation

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Title: Football Legend CR7 to be Eternal on Blockchain


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Football legend CR7 to be eternal on Blockchain
  • The football season that ended recently was the
    source of innumerable advertising contracts
    around the world. From mobile phones to cars and
    online services, everyone wanted to use the world
    cups popularity to reach out to more potential
    customers. To jump on the football world cup
    bandwagon, CR7Coin was launched with a goal to
    immortalise Cristiano Ronaldo on the blockchain.
    Lets take a look at what this coin stands for
    and how it is related to the football superstar.

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Origin of CR7 Cryptocurrency
  • CR7 is a marketing term owned by Cristiano
    Ronaldo, and references his initials and shirt
    number, meaning Cristiano Ronaldo 7. In February
    a new ICO announced its arrival CR7Coin. Since
    its announcement, its marketing has centred
    around one individual Cristiano Ronaldo. The
    goal is to immortalize Cristiano Ronaldo on the
    blockchain. It is not exactly clear how they aim
    to achieve this, but they have revealed plans to
    build a blockchain-based marketplace with
    CR7Coins used as the main currency.

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  • Even though their marketing is trying to ride off
    the wave of Cristiano Ronaldos popularity, they
    have been careful to issue disclaimers like the
    following on their website. CR7Coin is not
    owned, operated, endorsed by, or otherwise
    affiliated with Cristiano Ronaldo, CR7 trademark
    or any other organization owned and operated by
    Cristiano Ronaldo or any of his affiliates.
    According to the CR7 website, apart from being on
    the pitch, they want Cristiano Ronaldo (CR7) to
    be part the day-to-day activities of his loyal
    fans. To this end, they will build a marketplace
    for football, and sports-related goods were
    CR7Coin will be used as the currency.

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  • They plan to build a football network to connect
    aspiring football players and agents. They plan
    to partner with football merchants and platforms
    to accept CR7Coin for payments. So, as it stands,
    the website only features generic promises for
    partnerships and other facilities in the future
    similar to many of the other blatant cash grab
    schemes in the cryptocurrency space. It appears
    that CR7Coin has no relation to Cristiano Ronaldo
    and is infringing on the copyright of the CR7
    label. Due to its decentralised nature, however,
    it would prove difficult to implement a ban on
    its distribution. Cristiano Ronaldo is almost
    certainly completely unaware of his endorsement
    of this cryptocurrencies.

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